How to rationally set up the SEO target for the seoer of enterprises working

Do seo One of the people, not individual stationmaster; this kind of person is serves for the enterprise. So, as a SEO so real a leading enterprise salary career, leadership in the assessment of your, especially hope that such a can "quantify" the goal. However, people who have done SEO know that because of the uncertainty of the SEO itself, within a certain period of time to "quantify" really that simple? Or do you dare pat chest and the leadership said: "This keyword three months I can guarantee it to do the first page." "In fact, you do, some leadership is not satisfied, he generally put forward, in a certain period of the chain to reach how much, in his ask you:" 3 months, the chain can reach 3000? " When you listen, you may be secretly pleased. But, in fact, this is a pseudo proposition, pseudo in the keyword rankings and the quality of the outside chain. Before you answer this question, you have to ask yourself a few questions: first, how much of the existing external chain resources? Second, how much is the competition of the key words? Third, what is the ratio of the external chain of the collection? If it's 50%, it means you're going to send it to the 6000 chain; In general, the ratio of the outside chain is very low, So it's not that easy to get the chain up to 3000.

Let's go over the three questions in detail. Speaking of the chain of resources, for not personal webmaster Seoer, Enterprise is not to provide you any resources on this, all this or to rely on their own experience to find, the internet above, it is easy to think of these several major categories: forum, paste, classified information sites, business-to-business e-commerce sites, blogs, SNS website , the net picks, the collection folder, the catalogue and so on. Seemingly a lot of resources, but with the popularity of SEO ideas and Baidu algorithm adjustment, many places, especially the forum has been strictly limited to the chain, SEO is not as good as before to do it; SEO first from simple in the page piling keywords to the outside chain construction, and now into everything from user experience starting, brand and socialization. Such changes have been particularly pronounced in recent years, so, here to say a digression, SEO concept you seoer urgent need to change, but the sad thing is that the vast majority of enterprises still stay in the previous understanding, outside Seoer is one or two people do, give the right to support the poor. So, if you don't have strong financial support, it means you spend quite a bit of time nurturing these accounts and spending a lot of time writing some soft paper to improve the quality of the chain. But do you remember the number of chains you promised? Although the number of the chain is still closely related to the keyword rankings, but now, it is obviously more than the quantity of quality, The number of domain names is also more than the number. You can get the number of thousands of outside chains from a famous webmaster forum in the short term, but what about the keywords you promise to rank? So, I said, don't just promise the leadership's two goals: keyword rankings and the number of outside chains. In the time the leader gives, most of them are pseudo propositions, because they don't understand today's SEO.

Second, the question of the degree of competition in keywords. In fact, is the question of keyword ranking. Do keyword ranking, I believe you seoer must think of anchor text, because do anchor text is to improve keyword ranking the fastest way. "Quality, quantity, domain name Total" These three external chain indicators still have to consider the problem. Let go of the "link bait" do not say, most seoer do most work or in front of the chain of resources to find the platform to send. Considering the quality of the issue, a little bit of the weight of the forum in the theme of the text can be found in the anchor can almost not find, and even some articles you write a good, very hard to audit through the link to remove your links, encountered this situation angry funny good helpless. Therefore, most of the valid anchor text is still from the blog. Now more well-known blog has NetEase, Sina, Phoenix, Sohu, Tianya, and so on, but, put aside NetEase, Phoenix to hyperlink and anchor text audit does not say, new open Blog if take a chain record are very slow. So, what can you do, raise Bai! How long to keep a blog, high weight blog usually six months also updated every day, this is how long and painful process! Let's take a step back, do not require a blog what weight, can go through the audit, included speed can also be on line. That half a month at least, it has to often send original articles to the next day to collect the degree, or bitter force!! Therefore, advise is also advice, to optimize the company's seoer, we must cultivate their own large number of accounts, every day to make time for the upgrade of the Forum, blog update Update, do not go to the company after talking about what to cultivate, because the cultivation is not your, come out or nothing.

The 3rd is the question of the percentage of the collection. High-weight Forum blog included more than 50% of the general no problem, if the weight of 3 below, especially with links to the blog is hard to say. Where I saw a data said, the average rate is only 20%, that is to say, you send 2000 real outside the chain, the actual collection may only be 400. Do not tell me that you are only around the weight of a few high BBS blog chain Web site, after all, the weight of 3 of the following sites in the Internet accounted for the majority of the proportion. By analyzing competitors, you will find that thousands of domain names are common. Well, you have to catch it, in the early period of the intentional distribution of the chain, it can not be less than hundreds of domain name bar. Hundreds of domain name seems simple, because you see, those network on thousands of such "chain Web site Daquan" document, in fact, he told is a website name, practicality is very poor. To station name, don't say thousands of, the internet on the billion!

The above summary:

1, to cultivate their own outside the chain of resources, the more the better, the account unified collation;

2, in the absence of the above situation, the company without account resources, the development of SEO plans, do not easily make a certain period of time "keyword ranking" and "the total number of chain" commitment; generally only the first one can be selected.

3, SEO really changed, seoer thinking urgent need to change, a qualified seoer must understand the user experience, brand building, and outside the chain of socialization. Otherwise, SEO will be dead.

The above information by the Jiangxi Modern Service Exchange Network (http://www.jxmstc.org/) original provided, reproduced please indicate the source, mutual respect, so that everyone in the Seoer road will go farther!