Telecommunication Industry: integration is the key to the future development of the industry

[Streaming media network] Abstract: the conditions for integration are met, and the pace of integration is accelerating. This is not only an irreversible trend, but also an opportunity to miss. For telecom operators, integration not only requires positive learning, Internet-based business models, innovative mechanisms, and open features, but also gives full play to their advantageous resources, comprehensive use of various information methods, including the Internet, telecommunication networks, and the Internet of Things, to provide users with integrated information services.

 

The wind sneaked into the night, moistening things silently. Under the haze of the economic crisis, the powerful penetration and influence of the Internet is quietly embracing everything. In the excitement of this Internet conference, we saw a vague line connecting cloud computing, mobile Internet, video, e-commerce and other popular forums to form a common word: integration.

At the network, application, and terminal levels, the Internet is integrating everything. Not long ago, there were still distinct concepts, including the Internet, telecommunication network, Iot, wireless network, and fixed network, personal computers, mobile phones, TVs, PDAs, and game consoles, or video, search, games, commerce, communities, blogs, and so on, are constantly hitting and meeting each other to create a brand new application. At this conference, video mobility, social video, business mobile and video, and blog mobility were all hot topics in the industry. Traditional giants such as Google and Netease have launched mobile voice search and new mobile media, as well as cutting-edge companies such as PayPal, 139 mobile Internet, and ambitious display of video e-commerce and mobile community maps. As a result, the mobile network and wireless network industry are integrated, the mobile network and fixed network access are integrated, PC Internet and mobile Internet applications are integrated, and PCs, mobile phones, and TVs are integrated on three screens on the user end, even the wide integration of the Internet with all walks of life and people's livelihood brings us into a brand new era of integration.

The integration conditions are ready, and the pace of integration is accelerating. This is not only an irreversible trend, but also an opportunity to miss. For telecom operators, integration not only requires positive learning, Internet-based business models, innovative mechanisms, and open features, but also gives full play to their advantageous resources, comprehensive use of various information methods, including the Internet, telecommunication networks, and the Internet of Things, to provide users with integrated information services. Is it converged or deconverged? The telecom operators and experts and scholars who attended the Conference agreed that the telecom industry should seize the opportunity of integration and open up its own market space.

First, this kind of integration coincides with a rare technological innovation opportunity. Driven by new technologies such as 3G, cloud computing, and broadband networks, the user experience gap between various networks and terminals such as fixed networks, wireless networks, and the Internet of Things has been gradually closed, this makes cross-network business integration possible. Telecom operators should keep up with the technology development direction and actively study the possibility of technology convergence between 3G and IOT, 3G and cloud computing, broadband and cloud computing, so as to take the lead in this round of integration.

Second, such integration has obvious demand-driven characteristics. The development of the Internet in the economic crisis is based on the general needs of various industries to improve production efficiency and reduce operating costs. During the economic crisis, many enterprises tend to use a combination of fixed and mobile e-commerce to improve business efficiency. This demand involves a wide range, a wide range of industries, and complicated service demands, A variety of networks, systems, and terminals are often required to provide integrated solutions, while telecom operators have such large-scale customization capabilities.

Third, this kind of integration has strong open requirements. Small and medium-sized Internet enterprises require operators to increase their exposure to the platform. At this conference, there was still a strong saying that there is still much work to be done by operators to further open the network platform. In this regard, Luo Chuan, China Mobile's 139 mobile Internet chief operating officer, has a clear attitude: we hope to build a social network that is truly credible and covers most mobile phone users, internet companies are welcome to develop innovative products on this broad platform to jointly expand this market. Lin Bin, vice president of Google China Engineering Research Institute, responded very well: our third-generation mobile voice search service is completely free of charge, and users only need to pay traffic fees to operators. One party acts as a platform to provide credible network and billing methods. The other party makes applications to enrich user experience and enhance network value.

Finally, in this fusion, the mobile Internet is the main character. There is no place to talk about the mobile Internet, and there is no place to hold the mobile Internet. Mobile Internet has become the most beautiful scenery of this Conference. Almost everyone is imagining how huge a market will be produced by the perfect combination of more than 0.3 billion traditional Internet users and more than 0.7 billion mobile users! Zhou Feng, senior vice president of Netease, has asserted that the mobile Internet will work side by side with the PC Internet. Users will describe the concept of wired and mobile, and use any terminal in any place will enjoy the same service, which is the goal pursued by more and more Internet enterprises. For telecom operators, although they naturally have the advantages of mobile Internet management and billing, integration is not an integrated solution. The development of mobile Internet applications and services requires a brand new idea, instead of simply repeating and copying products and experiences on the PC Internet, we must learn the innovative spirit of the Internet, fully explore the characteristics of the mobile Internet, and launch innovative applications around the user experience, in this way, the development of the mobile Internet industry can bring new vitality to the telecom industry.