The huge potential of mobile internet in the face of traditional enterprises

The speed of information generated by the mobile internet has caused almost all traditional media to suppress internal injuries, and the media is no longer a patent for large institutions or mouthpiece. Those decades have been deep processing and remanufacturing news, the phenomenon of fooling the public only in 3 years time, the past, the news from being collected to large areas of dissemination have enough time to prepare for public opinion, stick, large area coverage of the masses, to guide the views of public opinion of the way, but facing the mobile internet, The emergence of a universal media, the traditional media has become a magic trick, or a better fit after the Wow. Traditional media do is the idea of replication and transmission, while the mobile Internet media is to open and share the thinking, knowledge in the transmission of attenuation, but in the sharing of wisdom, the traditional media did not see this, but do not want to lay down the identity of Moses.

The traditional media, which is not distinctive in character and content, is destined to go to the grave in the era of mobile internet , and still rely on advertising to support the operation of the media more hopeless. Whether it is traditional manufacturing, or service industry, advertising strategies are beginning to tend to more clear flow, more directed to the new media, companies want to use the least cost to achieve the maximum effect-precision marketing, it is obvious that traditional print ads and TV ads can not achieve this goal, traditional Internet media can not control the precise flow of cash, This is precisely the new media's talent skills. Fan economy is the first step in precision marketing, then more and more small circle will naturally divide the fan group, different circles represent different interests and hobbies, the new media is the best, I believe that enterprises are more willing to put the promotion costs in the most suitable place, and these are the most scarce traditional media, including television media, Network video, print media, including the media industry, eat the guys have been robbed by the new media, and see their peers out of the business, if they are not anxious, I am afraid there is no more anxious industry.

However, the social power of mobile internet has begun to retired nature in the community and post-bar era. With the advent of Weibo, this power has been further explored, and in the mobile internet era, no one has neglected the power of social communication, many people began to deliberately create and cater to the hope that they can catch up with the accidental social explosion of the singularity. Using the circle of friends to disseminate and share information is a typical phenomenon in this era.

Web-based platform is to provide enterprise social services Internet platform, you can open the Network letter platform free Enterprise social networking site, network letter enterprise app in addition to provide product launches, marketing and other functions, but also provide chat, location, appointment, and other rich corporate social functions. You can easily keep in touch with your customers and carry out promotional activities.

Unconsciously, we have been involved and witnessed the birth of another social platform spread.

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