360 Mobile phone assistant distribution share 40% stable domestic first

As the domestic mobile distribution market continues to expand, competition is becoming increasingly white-hot. According to the domestic authoritative third party analysis agency, the January 2014-April China full channel application distribution market share data show that 2014 years ago four months, China's total channel mobile application distribution coverage of 724 million people, 360 mobile phone assistants occupy nearly 40% of the market share, To 287 million of the coverage of the number of leading Baidu department nearly twice times, the highest in the domestic first. Eric data shows that this January-April, the domestic third-party application stores total monthly coverage of 724 million people, 360 mobile phone assistants exclusive 287 million people, the average monthly share of up to 39.6%. Baidu application, 91 mobile phone assistants and Android Market composed of Baidu Department of the average monthly share of 24.15%, continue to maintain the absolute advantage of Baidu Department, leading the mobile distribution field. Industry analysts believe that 360 mobile phone assistants in the application distribution market continues to lead the main benefit from close to user needs. For example, the first to provide users with "free flow" download services, "sweeping green code to send charges", the fight against malicious software "Green Sword Action", "Uninstall malicious software pre-installed" and a series of services by users widely recognized. At the same time, 360 mobile phone assistant mobile layout earlier than the full advantage, access to a high degree of market awareness, the accumulation of a wide range of user base, so in the user active degree in a significant leading position. At present, 360 mobile phone assistants have become the preferred publishing platform for domestic and foreign application developers and game manufacturers, including the "People's Daily" and other authoritative media clients, "the strongest Brain", "where the Father" and other popular programs of the same name game app are selected in the 360 mobile phone assistant exclusive starting.　　By the end of June, 360 mobile phone assistants in 2014 started the software more than 1500, that is, the average monthly 250 software version in 360 mobile phone assistants, the number of weekly starter software up to 60. As the largest mobile phone resources download platform, 360 mobile phone helper users have more than 400 million, the cumulative number of download applications more than 32 billion, accounting for the industry's total download volume of 40%. Industry insiders believe that to meet user needs and to create a high-quality platform for application developers to pursue the goal of 360 mobile phone assistants will long occupy the mobile distribution first portal.