5 years smashing 40 billion layout research and development ZTE Reform "rob people" first

China Times reporter Huang Xingli Beijing reported 2014, the traditional telecommunications industry is undergoing a drastic change. The loss of communication dividend, the weakness of traditional business growth and the intention of the new forces to subvert the old mode ... For ZTE, the weapon of further reform is m-ict strategy. Mobile Internet tide surging, as a small company from dozens of to now more than 60,000 employees of multinational ICT manufacturers, ZTE's talent introduction has also been the industry's concern. ZTE has invested in the 400多个亿 at the research and development level for five years. "A few days ago, in an interview with reporters, ZTE vice president of communications, global human resources director Zeng Li to reporters bluntly." There is no doubt that an elite scramble is underway to tie in with ZTE's "m-ict" mobile internet strategy. The challenges of the m-ict era after the release of the new strategy of ZTE M-ict, a series of business changes have become the inevitable trend, and the talent strategy and ideas will be changed correspondingly. "M-ict may affect the future ZTE three years five years or even 10 years, for us, in the past, as the traditional communications equipment manufacturers and solutions manufacturers, in the face of the new m-ict, we currently encounter the first challenge, is actually in the ideological and cultural." "A few days ago, Zeng Li said in an interview with reporters. Earlier, on August 21, ZTE CEO Shi the "Cool Company" initiative in an internal mail, ZTE will comply with the trend of the times, the formation of operators, enterprises and enterprises network, terminals, as well as emerging products market incubation of the four "teams", based on pipelines, control terminals, expand business cloud, layout of large data, To realize the turn from the traditional ICT industry to the new m-ict era. In 2015, ZTE was about to usher in its own. From the past to the present to the future, enterprises to survive, to win, first of all to understand and adapt to the changes in the environment. Mobile interconnection, all things interconnected, large data and so on, the torrent swept the world, the impact of society and all walks of life, this is our great change in the real environment. When we stand in such a business development as the mouth, standing in the forefront of the industry revolution, the 30-year-old ZTE needs to calm down to rethink the future, insight into the characteristics of the new era we face, the development of future-oriented strategy, we call it m-ict strategy. "Shi said. According to ZTE Forecast, M-ict will bring 3.5 trillion U.S. dollars in market space, is currently the telecommunications industry 360 billion U.S. dollars 10 times times. Start the "m-ict" mobile internet strategy, as the traditional communications equipment manufacturers and solutions manufacturers, ZTE How to become a "technology tide people"? "The transformation of culture and thought is the first step." Zeng Li added, "Secondly, in the face of m-ict we will not have such an argument in the short term to be converted into an internet business." But ZTE must have the thinking of the internet age. We also use this culture and philosophy to influence our past and some of the people we are now in, to have the Internet awareness, to have innovative ideas and concepts, implanted into ourDaily work. M-ict in recent years has led ZTE to some new areas, more relevant than the strong field to do some bold attempt. "The Blue Sword Hundred people" elite plan "We have to change, if we can not become a cool company, how do we create a cool experience for customers?" "Shi publicly declared. Become a cool company, an effective team is indispensable. M-ict's new strategy landed, ZTE also urgently needs to replenish fresh blood. After 2013 years of turning around and recovering growth in 2014, ZTE is starting a series of multi-level talent-introduction programs. As China's rare international High-tech enterprises, as well as China has the most High-tech talent listed companies, ZTE has long been the domestic communications, electronic information professional students to absorb the "large", the company's research and development engineers have reached 30,000 people. But in recent years, emerging internet companies are intensifying the heat of human-resource plunder. How does ZTE win in the battle for talent with internet companies? Zeng Li reporters that ZTE first launched this year for the top graduates of the "Blue Sword" elite talent program, facing the country, the recruitment of 100 special talent, mainly for the technical direction, these special talents will receive special remuneration and posts, development channels, and is committed to developing ZTE for the next 10 years, 15 years in the major technical field leader. Reporter learned that, August 25, in the beginning of the future development of all things mobile interconnection m-ict new strategy, ZTE announced this year will restart large-scale campus recruitment, and the first launch of the "ZTE 100, leading the future," the "Blue Sword" elite talent program. ZTE will recruit 100 elite graduates worldwide to give higher pay, lasting 3 years of special training, more efficient technical or business career development channel, to help it grow faster to lead the enterprise and even industry leader, and ultimately in 60,000 employees to form a 10 or 10 hundred "Hundred Regiment War" Army-scale combat model. "Next year is the 30 anniversary of our founding, 30 years of growth, we can clearly see that almost every ZTE to achieve great development and leapfrog, are mainly dependent on our new relatively advanced products and solutions emerged." It should also be said that the outstanding role of outstanding engineers and outstanding contributions, so that ZTE in different historical stages, to achieve a number of major leaps and development, but also mainly rely on a strong and very effective team of engineers. Zeng Li to this newspaper reporter said. According to him, ZTE's training for engineers has formed some of its own systems and ideas for many years, mainly two channels, one is college recruitment, one is social recruitment, school recruitment is our mainstream. ZTE's thousands of college students recruited each year, almost 90% of them have been assigned to engineer positions. Reinventing the cool company, attract fresh blood, low-key "technology otaku" ZTE has stood at the gate of change.