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1. Where is the home page? You want to make sure there is a clear "home" link at the top of the blog page.
2. Link your logo to your home page.
3. Add the search box. Adding a search box can help users quickly find what they need.
4. Customize your 404 error page. Customizing your 404 pages to provide more information and help visitors is one of the easiest ways to increase the viscosity of your blog site users.
5. Link text is underlined. This is especially important if your target audience is someone who doesn't know much about computer technology.
6. Keep the navigation consistent. Place a simple, easy to find navigation bar (usually at the top) in a prominent position.
7. Regular, regularly updated, regularly published articles than six in a day, and then the next six weeks is not written a lot better.
8. Add Favicon icon. Many RSS readers show your favicon while displaying your blog posts. So adding a favicon can make your article more prominent in the RSS reader.
9. Add social bookmarking buttons to make it easy for visitors to submit your blog to a Web bookmarking site so that all people who visit the Web bookmark site have a chance to see your article.
10. Check the old article for spelling mistakes.
11. Use keywords in hypertext links, picture Alt properties, and URLs of Web pages.
12. Do not stack keywords in the content. Search engines will check your page for keyword density (Keywords density). In general, in most search engines, keyword density in the 2%~8% is a more appropriate range, in favor of the site in search engine rankings, the higher keyword density of the Web page will be the search engine suspected cheating.
13. Use only one form of archiving. It is recommended to use classified archives. From a user's perspective, it can help users quickly find posts on topics of interest to them. SEO is also friendly because it contains keywords.
14. Make sure each page has links to other pages of the site. For example: People often forget to add links to other pages of the site on the "Contact Us" page. If the crawler came to this page, it would have entered a dead end.
15. Internal links use hypertext links. For example: when linking to an old post, do not use "Click here" text, but should be included in the link keyword or the topic of the post.
16. Add pictures appropriately: If your article is very long and cumbersome, you may consider adding some pictures. The best rule for adding pictures is to add them next to the title or small headings. You must also ensure that the images you add must be relevant to the content of the article.
17. Do not list too many links on the home page: visitors want to see a well-organized home page, if your site is full of some and unnecessary lists and information, will make visitors feel frustrated. Try not to brag about your online popularity by listing a lot of links. Instead, you should provide a link to a separate link page on the homepage.
18. Do not deliberately pursue PageRank. It is only a small factor in the ranking algorithm.
19. Make sure that each page has a unique page title (title) that contains keywords.
20. Use absolute link. Not only will the URL specification problem be reduced, but you will also get backlinks if someone collects content from your site.
21. Do not limit registration to comment, otherwise visitors will be reluctant to comment.
22. Leave a comment on the blog you have browsed and keep your blog address. Not only will bloggers visit your site, but other readers may also click to enter your site.
23. Respond to comments. You have to respond to their comments by email or in your own comment box to further discuss and let the visitors realize that you value their opinion very much.
24. Make comments easier. For example: When you log in as an administrator account, delete, edit, pass, and reply to each comment next to it. When you click the reply do not need to leave this page, automatically pop-up a reply box. This will increase your productivity.
25. Highlight your own comments. If your blog has a lot of comments, it's important to highlight your own response.
26. Users who endorse comments. Add a list of replies to most users in the blog sidebar.
27. Display the latest list of comments, you can write a few years ago the article will also have the opportunity to appear in the homepage of the blog.
28. Check the comments and messages in time for spam ads.
29. Add your blog address to your email signature.
30. If your blog has just been established, it is best not to submit it to the search engine immediately. The best way to do this is to let search engines find your blog via links to other sites.
31. Create or update the "About Me" page. If you've recently received a prize or published an article in a newspaper or magazine, be sure to add it to your "about Me" page.
32. Create a contact Us page. Instead of displaying your email address directly on the Web page, replace it with a contact form so you don't have to worry about spam.
33. Provide RSS feed. Make sure your RSS feed is in an obvious location and remind your visitors of the RSS address at the end of each article.
34. Provide RSS with Full-text Digest. Readers don't like the feeds that only have headers, and they want to see the entire story in an RSS reader.
35. To increase the catch of shrimp, fresh fruit and other Web site subscription links to facilitate your readers subscribe to your blog.
36. Submit your RSS feed to the RSS aggregator website. So every article you publish will be immediately aggregated by these websites.
37. Optimize the titles and abstracts in the RSS feed to include descriptive content and rich keywords. Use absolute links. Not only will the URL specification problem be reduced, but you will also get backlinks if someone collects content from your site. In the title and Alt tab of the picture, include the word "picture" or "image," because many image search requests contain these words.
38. Provide tag tags. Tags are an easy way to assign keywords to your blog posts, so that users can search for all relevant content with the same tags. Tags also have the traditional meaning of the role of classification, but more specific than the classification, it is the key words in the article to extract, the meaning of keywords, to help readers more easily understand your article.
39. Recommend the most relevant articles. At the bottom of each article, you should include links to relevant articles that your readers may be interested in, and they may spend more time reading your blog and making it easier for them to explore your blog.
40. Highlight your favorite articles. A list of popular articles in your sidebar can quickly attract readers to start reading your best articles.
41. Will be the best article at the top. If you regularly update your blog, the earlier content will be pushed slowly to the bottom of the page, and most bloggers won't bother looking for it. You can also create a list of the best articles and place them in a prominent position on each page. Depending on the topic, you can put a list of these articles close to the top of your blog to quickly attract readers to start reading your best posts.
42. Recommend your favorite blog. Not only will you bring traffic and links to your favorite blogs, but they may also reward you by recommending your blog to their readers.
43. Use a separate domain name. In the long run, the use of independent domain names is the best choice.
44. Do not use too many widgets on the page. Most widgets do not work, but they will steal, and even lead to Web page loading speed too slow.
45. Optimize the URL of the blog. Such url:http://www.feedbb.com/view.asp?id=15 do not contain descriptions of the search engine is also unfriendly, to try to use the URL containing the title, such as: http://www.feedbb.com/post/search-engine-submit.html
46. Write an appealing title. Attractive, good title can attract readers to read your content, in exchange for more links. Headlines are important to understand your blog in search engines, RSS, and other external environments. In these cases, the user usually looks at the title and determines whether or not to read the entire content.
47. Optimize the picture. Image search already accounts for 15%-16% of web search. and the picture relative to the text, users can easily click on the picture, because the picture has a better user experience. So the optimization of the picture will also bring additional traffic to the blog.
48. Make sure you ping Google. Using Google's Ping service will make your blog's latest content quickly indexed by Google and displayed in search results.
49. Clearly tell the user that the content is advertising. Users don't like being fooled, so if you have ads on your site, be sure to clearly label that part of the ad and add a nofollow tag to the link.
50. Don't have too much advertising. Too much advertising can give visitors a bad user experience.
51. Add the nofollow label to the link you want. If you are selling a link or you suspect a link to a site that is suspicious, be sure to add a nofollow tag to the link.
52. When building links, consider quality, not quantity.
53. Link to someone else's blog. When someone quotes your article without adding your link, you get angry, so don't do the same thing. To use text links and to include keywords, do not use "click here".
54. Subscribe to your competitor's RSS feed. Watch what your competitors are talking about and the links they get, learn more about their smarter search engine marketing practices, and avoid their mistakes in order to be more likely to surpass their rivals and beat their rivals.
55. Link to your competitor's blog. You can put some traffic far more than your blog as your competitor. The link to these competitors will let them discover your blog and may also be linked to you.
56. You need to have a regular health check on your site's links.
57. Use robots.txt files to intercept duplicate content.
58. Create a Google Webmaster account. Google Webmaster can provide Google Crawler to find your blog 404 errors, popular search requests, subscriber statistics and so on.
59. Make sure you use the latest version of the blog system, you can get more features.
60. Back up your blog files and databases regularly so that you don't lose the valuable articles you wrote 2 years ago, even in the face of disaster.