A brief analysis of the "understanding of users ' thoughts" of Johnson Station

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Hello everyone, I am fully fully, today to introduce a network marketing case, at the same time, fully fully will analyze the Johnson station principle, I hope to be helpful to everyone, if there are other questions, you can add a fully Aachen QQ, thank you for your attention.

I believe everyone must have heard that Johnson this brand, mainly operating in the baby's products. Beloved by all the baby's favorite, Johnson this brand, fully Aachen is very like, because I am in use, with a period of time, feel that this brand is really good, so that the product really to force, then its network marketing means is very good. Everyone will doubt, why not go directly to the internet marketing, but said the establishment of the principle of the station? This is mainly the feeling of a lot of Web site webmaster are not clear the principle of the establishment of the station, there is no idea of the station, so, the full full of special instructions under the Johnson Station principle, for everyone to study under.

First of all, the site theme clear, into the "User Mind"

At present, many of the building stations are very crazy, optimistic about a template, grilled down directly on the use of a little better is a simple modification, directly put up, and no other thinking. But how long does this site survive? I don't know if I have a friend who studies whether the data is biased. A good site marketing plan, should from the site theme to planning, from the site construction to content optimization, from the function to the user experience are 1.1 points to plan, such a platform is the most power.

Johnson's website in this point is to do a special good, first of all, the theme is the baby, tell the viewer, this site is to do baby products, other do not do. Moreover, each page is close to the "User Mind", with clear words to attract mother's eye, with care of the baby skin words to attract the mother's psychology, the intention to touch the user's mind, such marketing is very to force, will 1.1 points to attract users. In fact, Johnson this site the most power is, he sincerely do to users to see, then, users will not let you down.

Second, the site content appropriate, pictures warm mother heart.

I believe you if you have seen the other articles, you will know that the content of a website is very important, because the quality of a site is directly affecting the quality of a website. This is not only the need for a good planning, at the same time for the content of the request is very high, if you do not give the force, is very difficult to be loved by users, so say, no matter what you are doing website, fully fully want to suggest that the content is the key.

Johnson this site, basically the content is very appropriate, such as "Why is the baby easy to sweat?", "Why is the baby easy to red butt?", "Why is the baby's skin more easily dry?", "How to let the baby do not cry?", "How to prevent the baby summer prickly And so on, these are the baby more common problems, and when the mother visited the site, you will find that these problems are more common to the baby, and, in the picture is very good to optimize, will let mom on the site trust increased.

Then, the site full-featured, baby growth encyclopedia.

Johnson's website function is very complete, for the baby's growth encyclopedia is very authoritative, such as teaching people how to measure the temperature of the baby, actually decomposed 6 steps. As for how to bathe the children, it is first to demonstrate a sponge bath and different reasons, and then asked to adjust the indoor temperature and humidity, and then decompose the bath before the preparation of 6 steps and bath after 6 steps. From this point, it is not difficult to see that a website to do so meticulous, how can there be no user groups?

In this point, the sum of the analysis, Johnson is to build this market the most authoritative introduction encyclopedia, it is necessary to users to see this site after, you can think of, or say you do not expect, may happen and all the knowledge for you to build good. Now many friends trust some encyclopedia platform, and Johnson in this point is to do than all the platform authority, all said, you will not like it? Do you see this station will also go to other sites to check some information? Therefore, to occupy the development of the market, we must monopolize the market.

Finally, understand the market demand, understand the user community.

Through the simple analysis of this site, I believe that we must have a certain respect for the Johnson site. What Sam is trying to say is that Johnson is very good at preparing for the job, his site planning to understand what this site needs, then, is to create market demand for the site, so say, at least you have to understand the product you are selling to who, your user groups need what kind of products, so this is to mention a user experience.

Fully Aachen said a lot of user experience, in fact, want to really do user experience is very difficult, like a lot of current electric business platform, the real meaning can monopolize the market is very few. And Johnson this brand is definitely to occupy the newborn child Mind the first brand, because he is from the beginning of pregnancy, to the baby to remember, this is a marketing concept, said here, you must more admire Johnson this brand.

About Johnson's brand marketing, fully fully in the latter part of the analysis and introduction, if you have more suggestions and discoveries, you can communicate with Aachen, thank you for your attention.

This article starts: http://www.cc-sem.com/sem/205.html, reprint please specify the source!