A conversation tells you: what is the media

This weather, the fever is not back, not to work. Thought can be a good sleep, don't want to be Miss L pull out, to the evening blog need to update always write something, remember an article chronological end today's blog!

Invited to the café, Miss L suddenly asked me: You are also planning to play from the media! Of course, I am surprised that I do not understand how Miss L thought: "Pull the light!" I do not even micro-letter is what things do not know, and my work is related to the code word, nothing to pull their own interests and hobbies how to become from the media Ah!

A brief introduction to Miss L: Miss L is a senior from the media, 09 began to write a blog in a year's scene to become a well-known observation blogger. 11 moved to Sina Weibo. 11-13 The use of Sina Weibo earned more than 7 digits of the RMB, 14 is this year. Seems to be studying the micro-trust platform! Miss L? You are wrong, he also for Eric, NetEase and other four media to write Internet observation! High quality literature Female

In my opinion, Miss L is the absolute media pacesetter! May be in her eyes God horse sharp knife tsing Yi Ah open eight Ah, are slag.

With Miss L and Miss M. M, Miss M. We do not introduce here, then their conversation, I think almost summed up the entire media industry!

Miss M: The two goods do not want to join the media I would like to, yes, then you say how the media can be called a good from the media

Miss L: Stupid, isn't this the same as your brand? True quality media must include three main factors: credibility, influence and communication.

Miss M: As you are smart, to explain to the ye, ye listen to be happy may also be the body phase Xu!

Miss L: Roll thick! Credibility, simple to say a word: Is that you speak out, someone to believe! Let's make a simple analogy. If CCTV reports this evening that the price of gold will drop significantly tomorrow. There is no doubt that most people will believe it. This is the credibility. But this sentence if changed to speak out from your mouth, God will believe!

Miss M: Your sister, at least I go home and say to my family, they will believe!

Miss L: That's the right thing to say. What you mean by this is the current self-media. Although said now from the media that many of the words are unfounded, but there are always a few brain residue powder will believe! It is because of this factor that caused the current deformity of the media in China

Miss M: That is not I go home to open a micro-blog, but also someone will believe what I said!

Mas: You are really stupid! Didn't you hear L say there's influence?

Miss L: Yes! Influence is very important, usually we see the stars, also have a good influence, but they say the news information also no one will believe! A media must have credibility while having influence! Otherwise your media can only be made into Entertainment Weekly!

A media good or bad is mainly the difference between these two factors, as for the 3rd Communication Force is not your microblog number of fans, nor the number of blog subscriptions! Fake and zombie powder can only entertain oneself! The so-called communication force is only based on the credibility and influence on the things above, as long as the credibility and influence enough to add a good quality of content, the dissemination of power will naturally not be low!

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L said things are very real, but also precisely these points are currently missing from the media! Now since the media are very deformed, we are in the number of fans, the site's traffic and the amount of subscriptions to the blog, never cared about their own words to say that there is no one will believe! In addition now a lot of small teams have seen from the media this piece of meat, because of the appearance of this situation, as now, there are many based on traditional media and from the Sibuxiang between the media!