A new round of electric dealer prices

Commercial News (reporter Chong Xiao Meng) in the days of the cat intensified preparations for the "double 11" promotion, while its main competitor Jingdong Mall and http://www.aliyun.com/zixun/aggregation/7660.html "> Tencent Electric Business also began to prepare for the day after the marketing, Want to and "Taobao department" rival. This means that a new round of electricity price war is coming.

The Tencent Power Company, which was just set up yesterday, announced it would launch its first large-scale promotional campaign after its independence. At the same time, Jingdong Mall in the publication of "11" sales data, said that the October 10-November 12 period will hold large-scale "desert Storm" let activities.

In the industry, Tencent and Jingdong Mall This action, can be interpreted as the day cat "double 11" promotional advance preparation. From the "Two-day" holiday to "double 11" Before the advent, there will be more and more electric enterprises to join this round of war, forming and Jingdong "6 18" similar "a set up a platform, the whole industry opera" scene. "In the future, the Chinese electric business industry may form a six-month" festival "Wave, the first half to Jingdong Mall" 6 18 "as an opportunity, the second half to the cat's" double 11 "as an opportunity to eventually become the whole industry carnival. "said the head of a business enterprise.

However, some analysts said that because of this year's price war on electricity dealers continue to expose false promotions, no shortage of goods and frequent problems such as system failures, consumers will be more sensible attitude to face the upcoming "Double 11", although the transaction amount may be more innovative, but the degree of consumer enthusiasm is not as high as last year.

Tencent Electric Business holding company CEO Wu Guangguang also believes that the current electric business industry is facing a new wave of consumer demand upgrades, enterprises can only seize this trend to rebuild the ecological circle.