A5 Marketing: How to improve website quality through Third-party resources

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With the increasing size of Internet data, in this competitive incentive to appear on the Internet a large number of homogeneous sites, homogeneous content, and the enterprise owners in the face of this problem have chosen to increase the quality of the site, so that their own site and competitor site to make a difference, and ultimately let search engines from many sites to choose the best, and filter the low quality and make the user the most enjoyable and convenient to obtain the required. Therefore, in improving the quality of corporate websites, has been a number of webmaster want to achieve. Of course, corporate web site to improve the weight can rely on the site itself to improve quality, but also through third-party resources to improve the quality of the site.

The common way to improve the quality of the site is three kinds, is the site quality, page quality, content quality, these three quality system is the most familiar webmaster are, want to improve the quality of the site and get users and search engine trust, through the three quality system to improve the quality of the site. But there is a third party resources "Quality of resources", meaning that through third-party resources to improve the quality of the site, then this quality of resources is the 11.22-day Beijing Baidu Salon meeting Lee put forward, the meeting Lee repeatedly stressed this method. It can be seen that the quality of resources than other quality systems, if the enterprise owners can through Third-party resources to improve the quality of the site, I believe this will be a big turbulence. A5 Marketing also sorted out a number of third-party resources, these resources can help corporate webmaster improve the quality of the site, let's take a look at it.

First, the authoritative website, the Organization Association and so on website appraisal report

Website evaluation report can be the Enterprise website "Good and Bad" "quality and low quality" and other information evaluation, may be a lot of webmasters are not willing to let their own site by others, but the webmaster can through the authoritative website, organization Association and so on site evaluation, so that their own site evaluation of the authority of the site, So since the quality of the site has improved a lot, of course, this method does not have the following methods, in order to introduce the essence, the following we continue to see.

Second, Baidu and 360 official website certification, show official website logo

Corporate web site through Baidu and 360 to apply for official website certification, the search engine to show the official website logo, in the application website before the webmaster to understand the benefits of the official website certification, Baidu and 360 official website is the two search engine for the majority of the webmaster to provide a certification service, if the company website application Users search the corporate Web site will be in the search results page to show the official website logo, the advantage is to enhance the site in the user's heart of authority, to help the vast number of corporate web sites to get a higher degree of attention and clicks, the other is to improve the weight of the site.

It is conceivable that the official website certification on the site is very important, from this aspect is completely can get the quality of the site, look at its advantages:

Advantage One: authoritative symbol, search results in the official website logo, is the website authoritative symbol, can make enterprise website more easy to obtain Netizen trust.

Advantage Two: Accurate positioning, official website authentication accurate positioning Netizen search demand, help corporate website quickly attract netizens attention, enhance the exposure rate, enhance the click-through.

Advantage Three: Show the advantage, through the official website Attestation, the website will obtain the better display position and the display style, brings the website to bring more high quality flow.

Third, the submission of Baidu Data open platform (Aladdin)

It is undeniable that Baidu data open platform (Aladdin) is the best way to improve the quality of the site, why do you say so? Webmaster to know that the point is, Baidu data open platform is based on Baidu box to calculate the advanced technology concept, to connect webmaster quality data and Baidu search results open platform. Webmaster can be structured high-quality data, to obtain the Baidu search results page "that is," the search show. This can greatly enhance the user experience, improve the user experience, the quality of the site will naturally come up.

For now, like weather forecasts, Beijing time, train flights, lottery tickets and other public life information, television, film, comics, comprehensive arts, Constellation Entertainment and other leisure information, important facts hot focus information, commonly used software downloads, as well as education, health care, food and other information inquiries began to open through the Baidu data platform successfully online, And well received by customers. So A5 marketing also encourages webmasters to improve the quality of the site in this way.

Four, Baidu Credit V, promotion, security Alliance certification

Baidu Credit V, promotion, security Alliance Certification is currently the most popular, many corporate sites have begun certification, A5 marketing that Baidu Credit V, promote the quality of the site, for what? Very simple, these certifications represent the corporate website image, authority, security, quality, etc., for the user to ensure that the first step , so users can also be bold to click, of course, users also prefer to take the certification of the site, after all, it is reassuring to open more at ease. Another is the Security Alliance certification, security Alliance is a neutral, impartial, controllable third-party organizations, the establishment of the industry recognized Internet security standards, optimize the Chinese Internet environment and protect internet users rights.

According to A5 Marketing, the Security alliance since its inception, has been committed to protect netizens daily internet and consumer security, to the credibility of the evaluation as the core value, can also be said to be authoritative website, organization Association and other Web site evaluation reports. It can be found that the current security alliance has covered the search engine, social media, instant messaging, anti-virus software, mobile platform, software vendors and other areas of diversification. Through the Security Alliance certification of the site can greatly improve the quality of the site.

V. Corporate website micro-Blog certification and add V

Corporate website micro-blog certification and plus V is a good way to improve the quality of the site, the current most mainstream is Sina Weibo, Tencent Weibo, these two micro-blog certification can enhance the user's credibility, the authority of the site. Perhaps this year in the Micro-blog certification is not so much attention by users, many micro-Bo fans are zombie powder, and the sale of fans are also a lot of people, leading to the credibility of micro-bo greatly reduced, so A5 marketing is not more to explain.

Written at the end:

The above is Baidu Quality system construction to the quality of the website and the quality of resources added to the third party resources, in addition to the company's record, operating ICP record, special industry specific record, etc., there are other people can be collected, these third-party resources can improve the quality of the site, if coupled with the quality of the site, content quality, Page quality, then the overall quality of the site went up, which for users and search engines is a very happy thing.

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