An analysis of investment "opportunities" under the halo of short domain names at home and abroad

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Recently, the foreign market to short domain name, word domain name, phrase domain name for the transaction focus, of which, short domain name transactions become its important components, the days before the two-letter short domain name kf.com about 840,000 yuan of the price successfully sold, jf.com domain name also in recent 680,000 RMB price successfully sold and so on.

In addition to trading, some foreign enterprises to enable short domain name cases there are many, such as the United States online retail company Overstock.com successfully purchased under the shortest domain name o.biz and o.co.za as a new project domain name, heavyweight domain fb.com was facebook.com high-priced acquisition, used to shorten the Facebook mailbox suffix address, as well as earlier overseas well-known blog Twitt Er enable t.co short domain name push to shorten the URL service and so on.

Short domain name in the domestic also occupy an indispensable position, the recent domestic short domain name market wire no less inferior to foreign markets, Sina recently to the domestic well-known investors Cai wins high prices to acquire t.cn domain name, Sina will use the domain name to replace the current micro-BO short URL service domain name sinaurl.cn, not only for Sina Weibo users to provide more streamlined services, but also to become the domestic other sites for reference, the choice of domain name is no longer limited to pinyin, double spell, The number of localized domain names, so that more sites to Sina's domain name strategy.

Short domain name in the domestic is a relatively scarce resources, the domain name itself is also higher value, such domain name is easier to user memory and access, is the most exquisite domain name type, some of the more powerful enterprises in China will choose such domain names, such as the famous Shoe museum to buy and enable the s.cn short domain name, there are earlier Google high-priced acquisition and enable g.cn push short address services and so on.

In addition to the above transactions and enabling cases, in fact, the short domain name in the registration, the authority is also constantly relaxed, such as the German Domain name registration Authority Denic said, January 12, 2011 will release 9 short domain names (e.de, f.de, g.de, x.de, etc.) application for registration, Investors can apply for registration by submitting real-name data, which indicates that the threshold of investment registration for short domain names is no longer high. At present, the domestic three letter. CN type domain name most in the hands of investors, the Internet to enable a short domain name sites, such as China's business, construction and other banks of the official website domain name, is a very typical letter domain name.

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Synthesis above can be seen, short domain name investment space is very big, and not limited to big guy or high-end investment, ordinary investors can also have a short domain name, which for the current situation, is a relatively good state, and, enterprises and investors for such a short domain name is more optimistic, 1 to 3 characters characters short domain name application will be more, in addition , with the German short domain name open registration, will also provide investors with the corresponding investment opportunities, and again to stimulate the investor's attention to the short domain name.