Bathroom brand to the network trend of expansion

The bathroom industry has contracted the line store, settled in the network to buy the platform, wants to realize the contrarian expansion by attracts the net purchase user. Yesterday from the cat (the original Taobao Mall), the latest statistics show that Germany Hansgra, altimeter, TOTO, le Home and other international big-name 2011 have settled into the day cat, the world's top ten bathroom brands have been settled in 7.

Cat public Relations people introduced, last year, settled into the cat's brand sanitary ware up to more than 400, accounted for the total number of cat bathroom brand 80%, this shows that the bathroom enterprises in the 2011 online recession under the circumstances to seek a breakthrough, online on the trend of expansion.

In this respect, the industry analysis, although the current network sales ratio is still very small, but this is the future trend. "After all, the consumer groups into the appropriate marriage stage, these habits online shopping consumers will affect the sanitary industry marketing." "China, the world's largest kitchen market, will be increasingly competitive, and the cat platform will accelerate international brands to cover the two or three-line cities in the country," the source said.