Be wary of website SEO optimization often make mistakes

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

For website optimization, the most unwilling to see is to violate the bottom line of the search engine, if once touched the bottom line of the search engine, will not bring any optimization results to the site at the same time to bring disaster, so we need to pay attention to site optimization when the taboo regulations, The following moonlight chat people with you share SEO optimization common misunderstanding.

First, duplication of content

Why will this problem ranking to the front, because this problem for beginners is the most easy to make mistakes, think of site optimization is actually to add content to the site, site optimization to add content that is not less than, But for the internet already exists in a large number of information on your site when your site from K station is not long time, there may be a lot of webmasters do not agree with this point of view, because there are many webmaster sites are collected, and a lot of information is directly copied and pasted, this is of course related to the site's foundation of the problem, If the weight of the site itself is high, repeated content in the site as long as not in a copy of the site, then there are included, such as Sina, Tencent and other large portals of their news information can not be edited, if as long as the words that not exhausted Web site editor, So this problem is related to the overall site of a situation, and for the new site to say that a problem must be avoided.

Second, all anchor text is the same

Anchor text is those with links to the text, such as the link is the home page anchor text, you use the anchor text, you try to do the keyword ranking front. It should correctly describe the information you link to the page, not all the same. For example, the day before yesterday another customer's website asked me to help him diagnose the site does not include the situation, any page of the entire site will appear how several key words, this site is to do cleaning the company's main business of Beijing: Each page appears anchor text "Chaoyang District cleaning, Xuanwu District cleaning, Chongwen District cleaning, Haidian cleaning" And the five-word anchor is the home page, as long as the site search engine included the opportunity is very small at the same time the search engine will also give the site a certain amount of demerit.

Third, use CSS or background color to hide content

This should be the SEO black hat used more than a site optimization method, since it is the black Hat law there will be risks, such as text and unrivaled color, a large number of hidden link code, etc.

Four, use JavaScript to jump

One of the common tricks of the Web site for fraudulent users, it can also be said that webmaster in order to retain a user of a method, but for the search engine is to deceive the search engine, there are also many webmaster use the page automatic jump to carry out * * * * *, deceive search engines, so as to achieve the goal of improving the site search engine rankings. The more typical way is: first to do a "bridge page", when the search engine included this bridge page, and a higher ranking, the bridge page to use the automatic page jump, the user will be directed to the user is not intended to visit other pages.

Five, the same IP under the Web page directly to a large number of exchange links

To this point there are some controversy, because for the current situation of grassroots webmaster, want to make each site has an independent IP that is no way to do things, if you can do that the virtual host supply business to the breeze, At the same time personally think that if you agree to IP on the site if all of the good snapshot update can be normal words will be conducive to Web site optimization, why say so?

1, PR update words will be conducive to promotion

2, Web site update search engine came to this IP is normally a trip to your site, is conducive to the site included, but if you can not achieve this requirement, as little as possible to change the link with the IP.

VI, cloaking let search engine dead cycle

For programmers, the dead loop should know what is a truth, is a maze without export, usually in the Web server using a certain means, the search engine to show the mobile robot with the ordinary reader of different content of the page, in order to improve the ranking in search engines, Not natural to a large number of input keywords to the Web page, so that it does not show to ordinary users, only selectively sent to the search engine a method. This method is regarded by search engines as a "capital offence".

VII, banned websites

According to the "Baidu Webmaster Optimization Guide" We can clearly see the relevant prohibitions, according to the "Internet culture management interim provisions," 17th can see the relevant laws and regulations. Of course, a lot of stationmaster or quite wind risk the server to move home harmonious country to continue to return big industry website and struggle, the goal is for better life, who call us is a stationmaster.

Eighth, the site most of the pages have the same page title

If you say website optimization you even have not learned the title party, then I have no words!

Tenth, join link Farm or link Exchange class website

For website optimization, if the link to the site to enter the link factory, your site is tantamount to loading a time bomb, at any time waiting for the good times K.

Xi. use of the punished domain name

For this issue I am not very much agree, because before also appeared by the K domain optimization site, the site optimization ranking that is also more ideal, but not by K domain name is definitely more than the domain name is k more easy to optimize the site that is absolute.

12, the site is based on the IP penalty

This is basically similar to the above, in short, this aspect of the problem is not absolute, it is relative to try to avoid, if there is a new site with the quality of content words of the site is not a problem.

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