"Big Data" predicts the trend of enterprises to grasp the marketing direction

Data analysis has become a global trend, with a company in Seattle, USA, which collects 100 million conversations on various community websites every day, and 50,000 news messages, analyzes popular topics of popular interest and provides business owners with marketing references.

The "Big Data" analysis concept, such as this, is getting more and more important, and the Finnish government and the Chicago municipality are planning to apply it to everyday life.

Online Video: Most of the community website analysis data, can only tell you, we are talking about what in the early morning, but Blab can tell you, tomorrow after the big day, what people will discuss. It's not uncommon to look for trends in social networking sites, but it would be great if you could "predict" trends like blab.

Online Video: "We are not randomly speculating, but through the 50,000 community web news, but also includes 1 days more than 60 million of the Po, from Twitter Facebook, YouTube and Tumbler." 」

Blab, a data analysis company in Seattle, is using "bigdata" 's big data concept to turn seemingly useless "messages" into "gold" and to provide a hot topic for discussion among business owners to keep them in the marketing direction. Randy Browning:", CEO of Blab, you'll get a lot of Florida airlines ads when it comes to spring break, but if suddenly there's a shark attack in Florida, the news will start to lead the sharks around the waters. So we're really like a crystal ball, analyzing how people here react to the new message. 」

Online Video: "The dialogue about these brands can be seen not only to see the current situation, but also to predict the next step, to know who or what is leading the conversation." 」

It is like "crystal ball" like, so that the industry can seize the opportunity in the market, and in fact "bigdata" not only used in marketing, but also can be applied to the city planning painting. brennaberman:"Chicago, head of the Chicago Department of Information, is very wide and located on the lake, so 11545.html" > We have very precise temperature information that can help us like how to sprinkle salt on the ground, effectively prevent snow, and see how the temperature changes. " 」

This is the detection device with the chip, in the next 2 or 3 years will gradually hide in the Chicago urban area, more than 500 points to monitor the temperature and humidity in the city air quality, or even telephone communications, the final integration of data fully shared, to rely on the strength of everyone to make Chicago better and more efficient, but it inevitably attracted http:/ /www.aliyun.com/zixun/aggregation/10157.html "> Privacy concerns. Helsinki, the capital of Finland, is more ambitious in urban planning, and aims to reach 0 per cent of the public's car ownership in 2025.

NSCNN host fareedzakaria:"Helsinki intends to take a point-to-point transport system that allows you to reach point B through a variety of paths. 」

Whether riding a taxi, renting a car, or a subway MRT, Finland plans to bring the mass transit system to 100%, and to integrate the app so that people can draw their own routes. Online Video: We get large data that can improve the quality of living, make the city healthier and safer, and affect thousands of millions of people living in the world.

The death of the data to activate the stereotypes of urban development tools, seems to be the future trend of urban development.