Blogging Platform based marketing: blog Promotion Implementation Plan

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According to the China Internet Network Information Center (CNNIC) Last July, the 22nd China Internet Development Statistics report shows that the 08 Chinese netizens have overtaken the United States as the first country. The number of online shoppers has reached 74 million, with an annual growth rate of 60%. The "2008 Market Development Report", published by Eric Taobao, shows that in 08 the domestic online shopping market first broke through the hundred billion Yuan mark. Reached 120 billion, an increase of 128.5% from the previous year.

This official information shows that E-commerce shopping tide is an irresistible trend to us, and the quality of netizens are also rising, and Taobao store in recent years made great strides, we are enough to foresee, Taobao shopping for many people have no longer unfamiliar, So we do not have to worry about Taobao outside the promotion can bring customers, the answer is definitely.

In recent years, the blog as a long-term stable and strong marketing platform, has been more and more attention of enterprises, many enterprises have started to build their own blog marketing platform. And walk in the forefront of E-commerce Taobao shop, because of its internal competition more and more intense, many far-sighted sellers also began to "grasp the hands of" the "Rectification movement", one hand grasping Taobao promotion, one hand grasping Taobao outside promotion. With the rapid increase of Chinese netizens and the continuous improvement of the quality of netizens, this is a very sensible approach in the long run. In fact, this is not a new thing, we often see many sellers in the Taobao community to share their promotional experience when the blog as an important means to promote the shop. But how to effectively use the blog platform to promote the shop? This is believed that most sellers are still vague. Below we look at a more complete Taobao store for the blog to promote the implementation of the program.

I. Building a blog Group

Plan to promote 10 blogs:

① Baidu Space: Http://hi.baidu.com (Baidu included on the priority)

② Sina: http://blog.sina.com (update speed advantage and extensive popularity advantage)

③sohu:http://blog.sohu.com

④163:http://blog.163.com

⑤bokee:http://bokee.com/

⑥ Netizen World: http://www.wangyou.com/

⑦ and News blog: http://blog.hexun.com/(most effective blog resources)

⑧blogbus:http://www.blogbus.com (advantage of level two domain name)

⑨51 Blog: http://hi.baidu.com

⑩ Blog China: http://www.blogcn.com

Of course, in the actual implementation, enterprises can according to their own industry characteristics and needs, choose their own blog platform and decide to promote the number of blogs.

Second, the implementation of blog promotion steps:

① Blog Registration

Note: (1) Unified blog URL suffix path name: Unified registration for Xxx.com/whosebag, (2) 10 blog registered account number, password unification and do a good job registration. (3) Blog title embodies some important keywords

② Blog Interface Perfect

Note: The perfect content includes: The name of the blog, keyword selection and distribution, blog profile fill, friendship links, picture upload, blog interface style selection (as far as possible choose feminine, entertaining strong template style)

③ Blog Content fill (emphasis)

Note: (1) Theme: We this period to reprint articles, the first set subject range: Female bag Purchase and maintenance guide, Taobao shop shopping, online shopping guide, summer dress guide, Taobao Shop Guide and so on. (2) Daily work flow: 10 articles are prepared every morning, published to 10 blog platform, each article after the introduction of "who small package" profile, and for the text of some key words to add hyperlinks, direct "Who the small package" home. In addition, it is very important to upload some exquisite package pictures and describe the pictures with important keywords.

④ Blog Promotion

(1) The main push Baidu, Sina two blogs, (2) Use "blog Mutual Software" regularly visit other people's blog, (3) to celebrities, star blog message, (4) and popular blog application links

⑤ Submit Blog Address to the famous blog search engine

Maintain a good relationship between blog groups:

⑥ Follow the steps above to establish the 10 blog addresses mentioned above "Log to the browser favorites and will always use"

⑦ 10 Blog links between each other, each blog has a "who small package" home page link.

Third, blog content issues Note:

① Each blog post has a small section on "Who's Little Bag" introduction, to provide online Web site.

② reprinted articles must change the title and adjust the content of the site appropriately.

③ a week to two original soft text, soft Wenfa on all blogs. (Late goal) (To reduce human flesh work, can consider some blog mass software)

Iv. Submit Blog Search engine (very important!)

Baidu Blog Search Submission Portal: http://utility.baidu.com/blogsearch/submit.php

Sogou Search Submission Portal: http://www.sogou.com/feedback/blogfeedback.php

Youdao Blog Search Submission Portal: Http://tellbot.youdao.com/report?type=BLOG&keyFrom=help

Google Blog Search engine submission Portal: Http://blogsearch.google.com/ping?hl=zh-CN

Live Search Submission Portal: http://search.msn.com/docs/submit.aspx

Yahoo China submitted to the entrance: http://search.help.cn.yahoo.com/h4_4.html

This article is who the small bag (http://shop35401897.taobao.com) original works, if need to reprint please retain the copyright, thank you!

This article starts ADMIN5 Webmaster NET, Original digest from who small package personal blog: http://space.taobao.com/blog/4c85bd9ea926249980b6338cc2c27e4d/myindex/show_blog-23689621.htm

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