China third-party mobile payment market transaction size statistics

Recently, IResearch released 2014Q1 China third-party mobile payment market transaction size statistics, 2014Q1 China's third-party mobile payment market trading volume reached 1,532.88 billion yuan, an increase of 112.7%.

2014Q1 China's third-party mobile payment market, the rapid growth of the scale of transactions mainly from the field of mobile Internet payment. On the one hand, third-party payment enterprises pay more and more attention to the field of mobile Internet payment, heavy launch such as taxi applications such as increasing the number of users and viscosity; the other hand, the personal client mobile Internet payment habits have gradually developed, and The tendency of payment habits to migrate from the PC side to the mobile side.

In addition, the data show that the mobile Internet payment market concentration continued to increase, and Alipay, TenPay also occupied the first two markets respectively. After the active layout, product innovation and business model exploration of all parties in the mobile payment industry since 2012-2013, the core operation enterprises in 2014Q1 have basically formed a relatively mature product model, and the industry concentration continues to increase.

In 2014Q1, the rapid growth of fund purchase payment promoted Alipay and TenPay to gain 76.2% and 12.9% market share, respectively. These two giants took up about 90% of the market share. It should be noted that they all adopted the long-distance mobile Internet payment the way.

Beijing Commercial Daily comprehensive report Song Yuanyuan / watchmaking