Consumer-to-consumer War again, Pat Net launched New Deal

　"Billion power network," a few days ago, billion power network from some Taobao sellers learned that just "married" to the public company Jingdong Pat Net, will be launched at the end of the new deal, the new deal may be the seller to take the cost relief and flow subsidy.

At present, Pat network is intensive organizations throughout the country in-depth discussion of small and medium-sized businesses, and in the end of May formally promulgated the rules and open investment entrance, the first batch of merchants will participate in the Beijing East 618 promotional activities.

It is understood that the racquet network has released a "remake Pat" signal. There are sellers to billion power network revealed, Pat Net new management in the communication will be clearly transmitted out of the current consumer-to-consumer to build the ecological signal, "the future to support the real small and beautiful businesses." ”

In the seller to provide a pat net new investment policy of the draft, billion power network to see, Pat NET will "eliminate fakes" and "for small and medium-sized businesses more equitable flow distribution" has become two rigid principle. The second is clearly targeted at the small and medium-sized sellers Taobao current flow costs are increasingly high pain point.

The seller to the billion power network revealed that in the communication will pat NET clearly pointed out, will not allow for income and allow fakes rampant. At the same time, will establish a more scientific and fair and transparent flow distribution mechanism, reduce the brush sales to bring the search weights, so that small and medium-sized businesses in the pat on the platform to make real money, "the starting point is good, but the effect we still difficult to judge."

In addition, the draft of investment policy, Pat NET will be settled for the merchants to provide cost relief and flow subsidy policy. For example, for personal businesses in addition to 0 investment, but also for personal businesses to carry out a large subsidy for advertising. For business is in a period of time, the deduction point and the platform use fee is free, other preferential policies according to the time of entry and all Pat platform merchants the same.

It is noteworthy that the racquet network will replace the logo, home page and mobile phone app design. The above business said, the new version of the home will be in early June to mid-June test, Tue officially released. The new home will focus on the use of QQ and micro-letter relationship chain recommended merchandise, the old customer CRM management and marketing.

There are sellers said that with the cooperation between Tencent and Jingdong, their attitude to pat from the sidelines gradually into a strong interest, in the current overcrowding of the consumer-to-consumer industry, if the PAT net really can launch a series of small and medium-sized sellers to help the policy, they will be actively settled in.

It is reported that Pat Net merged into Jing Dong, as an independent subsidiary in the form of the Beijing East Group. has been responsible for Jingdong mall open platform business Vice President 蒉 Ying Chun has been promoted to Pat NET President, will be responsible for the racket network business management. Relevant sources, Pat will also be introduced in the recent industry well-known executives, shoulder Pat daily Operation Management.