Cool god once again earn "pot full"

In the just-concluded "618" wave, Coolpad's eBay brand God once again earned "pot full" - God Note single-product sales of 90,000 units a day, creating a cool day Lynx single product sales Record. For both Lynx and Great God, this cooperation not only reflects the all-round integration of Dashen's e-commerce channels such as publicity, planning and manipulation, but also indicates that the size and glory of China's e-commerce mobile phone market God, millet and Huawei) era is about to open a new page.

"Cool Great God Note618 sales event, marking the cooperation between God and Tmall deeper cooperation into the actual stage, which is both a tribute to the God Tmall flagship store, but also the god clan of the God brand another collective worship, I believe God and Lynx's In the face of this sales success, Zhu Fanghao, president of Coolpad Internet and E-commerce, expressed his opinion in an interview with reporters.

Winning electricity providers have the world

It is understood that in the "618" Lynx big promotion, Cool God Note joint Lynx Electric City held a "618 Lynx Cool God Scream Day" activities, the new Great Note won the "eye-catching", more than 90,000 products Instantly snapped up by the user, this is also the successful holding of "616 Jingdong Cool God Scream Day", Cool God to create another consumer feast.

Previously, God launched the QQ space together, 300,000 God Note One-day sold out "record", we can say that God's electricity supplier firm pace of walking and persistent, God, the online sales platform is good Orientation - nationwide preheating, deeper marketing, unified channel pricing, and very low channel costs ... As the trend toward "counterbalancing" growth between the e-commerce branded mobile phone market and traditional storefront channels has become clearer, E-commerce platform, high-quality service and logistics and distribution Cool God, will provide users with a more humane buying experience.

"Breaking" homogeneity

Whether the screen has repeatedly expanded, or the processor continues to escalate, or even the camera, battery capacity and other details on the comparisons, product diversification, price transparency, but also for the whole industry into pure hardware competition, price competition " Heterogeneous homogeneity "situation. In the course of the game, who can complete the "turn around" from product to idea to ethnic group, who will seize the absolute first chance.

Take Big God note as an example, the 5.5-inch HD screen, the 4-core 1.2GHz processor and the 8 million + 5-megapixel main and sub-camera make the overall configuration quite comparable to that of the red rice note, while the market price of 599 yuan is very significant. In addition, thanks to the successful operation of the online and deep interpretation of the concept of the "God" brand, around the "Protoss" this fan base has been growing, as the product of its carrying side, Cool God of Call Tablet King Cool God 9976A / 1S and the king of cost-effective Cool God F1, has been using their own market feedback to prove that the God of electricity to cool the road has achieved initial success.

"Ultimately, Coolpad is going to be BestExperience, Best 3Best, with the BestMaterial and BestAttitude," said Zhu Fanghao, president of Coolpad Internet & E-Commerce. Perhaps more forward-looking and instructive.

Next stop "integration"

The closer the phone and the Internet go, the more "friction" is.

The development of millet has so far been limited to buying mode has been "give way" in the heavy volume sales, "fight upstream" that the ability to integrate resources has become the current domestic most manufacturers corner one of the cornerstones to pay attention to product experience, terminal development, market layout , With the policy together set off a "butterfly effect" in order to create truly belongs to their own brand of industrial chain.

Previous largest smart phone 10000000000 purchase contract, the Great God festival sale of 1 million units, the sales break 1 billion, God NoteQQ space daily sales of 300,000 units, and now God Note in Lynx single-day sales of more than 90,000 units ... Cool Great God set off one after another in 2014 climax. In this analysis of the industry, Cool to want to use "God" to complete the gorgeous turn from the traditional business to the Internet company, and then create the entire industry chain of smart phone ecosystem.

Great God brand as the pioneer of e-commerce channels to open up the mountain, since the birth of a clear Internet thinking, more seductive products, e-commerce channels to buy experience, both with Lynx's success hand in hand, or with Jingdong continued in-depth, I wish Fangfang Hao and the team behind the direction of efforts, it is Cool God for the Internet e-commerce mobile phone benchmark set again, it is also the god of cool Cool God "extraordinary self-concept of the ultimate embodiment.