Correct choice of keywords equals seo success half

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Last year and you have shared the "20 days Baidu ranked first", this time and we share another more interesting site, IQ test.

Case site: www.iqceshi.net

Main word: IQ test

Related keywords: IQ test questions, IQ test questions, IQ questions. (case-insensitive, same)

Status: IQ test, IQ test questions, IQ test questions, IQ questions, IQ test answers. (All on the home page)

Do SEO know that the importance of choosing a good keyword, especially for new contacts SEO friends, more cautious. Too popular, either do not go up, or put too many ads on the home page is not a point, or spend too much time and too much energy to pursue an unknown, the opportunity cost is too high. If the choice of key words too unpopular, the keyword went up, no traffic, the significance is not big.

Here's how to pick the right keywords.

Check Baidu index and included quantity:

IQ Test Index: 900, included quantity 631,000. It can be seen that the difficulty is only lower. Not only to ensure that the difficulty is not high, but also to ensure that the ranking up, can have a certain flow. Although Baidu Index has moisture, but still have reference meaning. Below can reveal IQ test ranked 4th time search flow: IQ test 327,IQ Test 147, then can estimate, if do first second, then the main keyword flow can have more than 700.

The second is the search keywords when the top ten site situation.

As you can see, there are 5 home page rankings, and 5 are inside pages. Difficulty Medium. But since the page ranking can occupy the front, of course, can not be ignored. But we can look at each other's website. Some are purely a single page, a topic plus advertising settings, and not very good, can attract tourists. Then we should consider the user experience problem when we do the website. (not described here)

Analyze each other's title and description. You can see that the basic Baidu is used to describe the text of the topic. Then we can be targeted to write a piece of beautiful text to cater to Baidu.

Title: IQ Test

Description: International authoritative standards of professional IQ test Questions IQ test game

Title, 100% match.

Description, using Word and word segmentation to combine relevant keywords. such as IQ tests, IQ puzzles, IQ games, IQ test questions, IQ tests, etc... (Interested friends can continue to cut, of course, there are many can improve the description of the place, I hope everyone to give advice ha, in addition, also go into the test)

Auxiliary tools: Baidu Search IQ test, search results below the list of "related search", these words are also a certain amount of search in order to appear in the relevant search, and these words and the main keyword relevance is very large, cut words and later to write an extension of the article, we must make good use of this Baidu related search. Also attached to a Baidu-related search analysis tools, you can query related search, included quantity, Baidu Index, very suitable for Baidu keyword analysis. Download Address: http://www.seozy.net/post/396.html hope to use.

Summary: The main keyword with the title to do, auxiliary keywords can be placed in the title, more relevant keywords and long tail keywords on the use of Word segmentation method, using a more clever description, combined, can attract searchers, but also to achieve increased traffic effect.

Other site Optimization analysis

Home distribution: On the left is the page theme, a large IQ test flash, to attract users eyeball, to avoid users come in, but also to look for other pages. Since Flash is not very friendly to search engines, then you need other text and links as a supplement: The Top navigation menu, the left side of the relevant text description, the latest article links, these are enough to make up for the shortcomings of Flash.

Link structure: The entire site is very flat and flat structure. The home page and content pages (columns and other pages can be viewed as equivalent to content pages in the site). Reach any page from one page, no more than 2 clicks. Very convenient for the user to use.

Update frequency: The site more fine frequency is not high, basic 3 days to add a page, and spiders crawl record day is also 50 times, very average. The site's update frequency stabilized, the spider will be very sensible, it will know the site's update cycle. After this, the rankings and Spider crawl times will not be due to a day does not update the great changes.

User experience: Access to the site's users, the goal is clear, to find a test IQ of the page, understand the rules of the game, start testing, test completed, view the scores, see the answer. If you are interested, look at other IQ tests or share them with other friends. Have taken into account these needs. IQ game groups, IQ test answers and so on have a special page to explain. Very convenient.