Dealers subvert the counter-sale of Su Ning, a retail giant

Jindong, who is in charge of the retail giant Suning, said at the annual spring job deployment, the new year, Suning to China's retail industry in the spring to make contributions to do line online retail service providers, "store business, retail service providers, this is suning to promote the Chinese retail cloud business model." Over the next three days, the group will be fully deployed around the cloud business model, from organizational structure, annual planning, business strategy, and staffing. "Su Ning's brewing changes affect the whole electrical business pulse, because many people want to read some things from the adjustment of suning, in particular, Wanda Group chairman Wang and Alibaba chairman Ma Yun set up the gamble period, the giant from the retail business transformation to the electric business giant Suning, as Wang and Ma Yun's third party jindong how to choose , how to change, it is worth the industry to ponder and adjust the direction.

Su Ning proposed to do "Wal-Mart Amazon" concept of a full year to finally brewing changes, but also has foreshadowed the giant's transformation of the road has enough grasp to control the changes, and put forward a concept is more worthy of thinking: shop and electricity. Jindong in the beginning to challenge the status of Jack Ma Electric, but also directly from the root cause to roots development.

The competition of the subject of e-commerce-shop or Electric (e-commerce service provider)

Throughout the development of E-commerce in China, Ma Yun is the soul of the characters, from the introduction of China, transformed into a Chinese-style e-commerce concept, step-by-step from the idea to instill the concept of e-commerce, E-commerce future, the fact that Ma Yun has successfully led China into a new world, Also let a lot of Chinese enterprises sprout root, also let a lot of Chinese enterprises killed in the beach. It is obvious that the electronic commerce is now talking about E-commerce, but also the deep point that E-commerce is the main location of the electricity quotient, and the electrical business is Ma Yun to create and disseminate, from Alibaba, Taobao, Ali mother, the cat, such as the Ali Department of E-commerce represents a large group of electric business. Believe every talented person knows: the core is how important.

But now Su Ning's Jindong to launch an attack on the main body, Jindong proposed that the main force of E-commerce should be the store rather than the electric business, the development of E-commerce should be led by the retail enterprises, not by E-commerce service providers. The general concept of retailing is the shop, while the shop does business, is the shop, then the shop is on behalf of the retailer's counterattack, from the source of offensive grazing, in the default of the main status of the electric business era, and a little turbulence, the market effect, and more people to think, and then germination, it is clear that the concept of jindong is very practical, From the choice of the subversive word shop out of a lot of people's misunderstanding, the store and the pronunciation of the same, and store on behalf of the shop, and electricity is e-commerce (here and we usually say that there are different, representing the main Ali). I read from the beginning, but also to produce some thinking is also reasonable to think, but the thought has been blurred, the retail giant is worthy of the psychology of experts, really admire this recruit marketing strategy.

In the context of a group of supporters of the electric chamber to kill the retail business, retail trade is not reconciled to their own words and benefits are ceded, assuming that the prophecy came true, then the retail industry, the big one said, retail industry may be less than the middle of the electricity quotient, and for the market-holding retailer, will also want to come to reverse the situation, Hold on to the least honor, so the retail transformation to shun its natural, the future is bound to be the world of E-commerce, but it is not meant that e-commerce on the Shong, the success of the retail transformation of the future or the store business world, rather than the electricity quotient, otherwise the electric business on board the dream of the throne, thoroughly suppress the retail industry

The store merchant is the real economy electric business is the fictitious economy

E-commerce is the real economy is not a virtual economy, the virtual economy leading real economy will inevitably lead to bubble economy. Jindong the implication is that the author to express the store is the real economy, electric business is a fictitious economy, then the electronic commerce to the shop as the main body or electric business as the main body is particularly important, the virtual economy bubble economy is the most concern, like today's real estate industry, many people think that today's hair property is a bubble economy, A certain period of time will be closed, but at least at this stage, this bubble theory is not dominant, then for the store and the electricity business, is the same, even if it is a bubble there is still a moment to adjust and change.

In fact, from the author's view, whether the real economy or the virtual economy of E-commerce is the same, what it really brings to the world? What do you bring to China? What do you bring to the consumer? If the store to replace the electricity quotient, the author can not help questioning a Zhang boss, can make E-commerce so large, and so many people benefit, what we know is that the retail industry is a big capital of the things, and ordinary people, no money how to play, the real concern is the core values of e-commerce changes, So from the author's point of view, more reliance on the electricity business as the main body.

The difference between the concept of store business

The author Huang The concept of shop business is still shop, but with Suning's explanation is different, I think is not the retail business shop, but any can open shop in the Internet shop, whether it is retail shops or other shops, they are the core of E-commerce, E-commerce core is business, and trading is the key , the platform provides a place to complete the transaction, just like the place under the line. And the unique point of e-commerce is that both individuals and enterprises can enter, the threshold is low, the opportunity is many, the most crucial is, this platform has the relatively fair competition environment, but does not resemble under the line you do not have the way to do very big, this is the electricity merchant's formidable place, the attraction key.

The idea of the store business is now in addition to the electrical business, network business plus a shop, E-commerce, a lot of things are changing, but also a lot of people deliberately instill their concept, is good or bad difficult to comment, like 1000 viewers in the eyes of 1000 hamlet, the views of the beholder.

Ps: This article E-commerce represents an industry, the electrical business representative of E-commerce service providers, rather than the ordinary E-commerce = electric business abbreviation.