Detailed introduction of website internal optimization

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Internal optimization of the site to the keyword ranking, has played a decisive role. Many friends said "content is king, outside the chain for the Emperor", but a website is still far from the content, we should be in the internal optimization to do a fuss. Make the site more suitable for search engines. Nonsense not much to say, Here are a few examples of how to do the internal optimization.

1. Whether it is home, classification, article inside the page, do you have to do the H tag. h tag is very important, you can also learn about Baidu Encyclopedia, to see how people do h tag, we write articles can also be written in this way. Especially the homepage, should add on the H label, H tag is divided into H1-h6, Importance and so on. H1 tags in a page can only appear once, you think the most important keyword to put up, H2 the following can not limit the number. Generally speaking, many sites are H1 tags on the logo, this is because H1 tag will cause a large text, Not suitable for the appearance of the site. Below can give everyone code, let H1,h2 and so on the label arbitrarily change size.

<style>
h1 {Font-size:12px;line-height:10%;font-weight:normal}
</style>
<h1><b> I am the label </b></h1>

2. From the ranking, included said that the search engine more like the URL static site. A static URL indicates that a class is a/post/123.html file at the bottom of the Web site's directory and file. And dynamic URLs can be seen from the forum, such as:/read.php?tid= 1 is dynamic. Pseudo-static:/read.php?tid-1.html. If you can't make pure static, please be sure to do pseudo static, this is also critical.

3. Site map, for a site, this is an indispensable part. Let users, search engines do not get lost in your site. I personally like Rss.xml, we have not done site map, you can do a sitemap.html.

4. Whether the robots.txt has been established, Reprint Baidu Encyclopedia Words: Robots.txt is the search engine to visit the site when to see the first file. Robots.txt file tells spiders what files on the server can be viewed. So we have to build a robots.txt in space, Even if you don't know how to write, completely can also blank, directly upload up on the line. can also be written in my writing, text in the code: User: *, or you can also put the site map we mentioned earlier, this can add to the spider first time crawling, code: SITEMAP: Website/sitemap.html. Do the robots.txt, you can also go to submit.

5. Whether the page appears js,flash, especially some company website, home full screen flash, in addition to the footer has a contact method, no other text content, this is not conducive to search engines, and even the site is not included for a long time, there is this reason. If you have to make a flash page and want to look Please remember to put the calling article below. This is conducive to search engine crawling, included, given rankings. If the Flash page, search engine can not understand, do not understand what you want to express. So we choose to appear below the call inside page article, afraid of ugly, can do a horizontal, let it only show an article, Or put the call on the horizontal move code.

6. Good layout, the first page link to the classification, where the classification refers to the site is often said that the channel, and so on. The category link to the inner page. The inside page links to the homepage, such layout lets the spider in the website unimpeded, all pages can crawl, is advantageous collects.

7. Breadcrumbs navigation, the last time in A5 contribution to see a senior also wrote such an article, breadcrumbs navigation (breadcrumbnavigation) This concept from fairy tales "Hansel and Goglet", when Hansel and Gretel across the forest, they walked along the way through the place have sown crumbs, Let the crumbs help them find their way home, so, the role of breadcrumbs is to tell visitors where they are in the site and how to return. For many stations, there are basic breadcrumbs, the most familiar is the forum, if you are a blog, I personally prefer to use Zblog, And Zblog there is no bread crumbs, this has to do their own, because the need to collect a lot, again not one by one cases out of the code, but the bread crumbs navigation for the user experience and search engines are critical, in view of not doing friends, hurry to do a, code Baidu.

8.Tags, blog exists This, Dede also has this function, forum also has. Tags such as an article classification. More conducive to spiders crawling included other articles.

9. Related articles, this you have to have, from the search engine, is conducive to crawling other pages. From the user perspective, can bring you more PV.

10. The internal page of the article is best to appear in the previous article, the next. The same effect as the 9th.

11. The bottom of the page, many stations have put "contact me" "Advertising Services" "website Introduction" and so on. These can be placed on the home page, the inner pages as far as possible do not appear, scatter weights. Only the anchor text of your website will appear in the page below.

12. Article anchor text, I think we all understand it, not clear to see Baidu Encyclopedia, learn. The anchor text pointing to the home page is best found in the content, a lot of friends want, you said 11 points in the anchor text pointed to the home page, other such as bread crumbs also point to the home page, but also to the content added, is not a bit superfluous? The weight of the anchor text in the content is more than the bottom of the footer, the weight of the crumbs. Please try to send in the content, content can also anchor text point to other content, not only conducive to search engine crawling, user clicks, can further increase the weight of other pages. See seowhy for details.

13. When writing the website article, please must put on the H label, if the article inside page already has the H1 label, please do not add the H1 label. We can write in the section of the article H2 tag, or that sentence-detailed to see Baidu Encyclopedia of writing techniques.

Can the village chief write tired, about an hour, last year did not read, the level of education is low. So it is not very good, please forgive me. If there is insufficient written, bad place, but also hope that the brothers and sisters can be in the comments below write out, if you are willing to communicate with each other, make friends can also contact me Q : 602635889.

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