Digital entertainment enters the "cloud" era

Now, with the internet everywhere, omnipotent infiltration, we have entered the colorful digital entertainment era. In our daily entertainment and life, many new technological trends and application trends are accelerating the replacement of traditional ways. For example, movie blockbusters, the most widely used form of entertainment in our daily life, are now undergoing sweeping changes. We not only through the television, DVD, PC, laptop and other ways to watch freely, but also across the smartphone, tablet equipment, games consoles, multimedia entertainment terminals and other means of watching, equipment and equipment can also achieve high-speed interconnection, smooth transmission. On the other hand, as cloud computing technology accelerates the penetration of communications networks and consumer electronics terminals, real-time, interactive entertainment and new experiences are quietly coming to us through the cloud.

Multi-equipment, interconnection, cloud revolution is unstoppable. The digital entertainment industry leader, Rovi, has launched a number of entertainment innovation technologies during the world-wide 2012CES exhibition. Since the acquisition of Sonicsolution and DivX in early 2011, Rovi has expanded its business to three main areas-discovering content, transmitting video and advertising services. Rovi is also using the latest entertainment technology to bring digital entertainment products and user experience innovation to the depth.

Find favorites in many digital entertainment content and watch

For most consumers, downloading movies and watching blockbusters over the internet has become commonplace. With the development of the Internet technology refinement, more and more people want to get more, richer and higher quality entertainment interactive experience while watching video. For example, is it possible to have interactive social applications while watching genuine high-definition movies online? Can I always search for relevant films of interest? Can the website make high value recommendations for videos that are of interest to users? Can you make easy and quick file management?

During CES, Rovi launched the TotalGuideG2 to meet these needs. TotalGuideG2 is a second-generation integrated solution for searching and accessing entertainment content on consumer electronic devices, using a large number of rovi technologies and services, such as rich and descriptive entertainment data, personalized search and recommendation, access to and control over multiple channels of source video, and interactive advertising. At the same time, it can use social media comments to help users find content and enhance the enjoyment of fun, new high-quality original network programs (including short content) access, Make it easier to integrate with Third-party OTT digital entertainment stores, including those provided by Rovientertainmentstore CinemaNow.

Movie Disc straight on the "cloud" to make viewing more convenient

More than 10 years ago, the vision of "digital survival", proposed by Stanford University Professor Negroponte, has now become reality, and digitization is everywhere. Have we ever conceived of it? The movies we used to have in the CD can also be converted to digital format, we just need to get a legitimate account number, and through the format conversion, we can always watch in the "cloud" movie. This is the result of Rovi's new rovidigitalcopy solution!

The Rovidigitalcopy solution is a burgeoning service that allows consumers to access their physical DVDs and Blu-ray discs of movie sets through the cloud technology. The solution is integrated into consumer electronics and computer applications, allowing these devices to identify the source of a movie in a physical disc, and then trigger access to a copy of the library (cloud-based), including the Rovientertainmentstore and ultraviolet digital libraries. With these digital copies, consumers will be able to watch movies on a range of networked devices, including high-definition televisions, Blu-ray Disc players, set-top boxes, game consoles, smartphones, tablets and PCs.

Samsung's 2012 Smart Blu-ray player products will be the first to introduce this feature, allowing users to directly convert the collection of movie discs into a more easily stored and played digital format, anytime and anywhere to watch.

The future "cloud" digital entertainment life, make it easier to watch

More and more people choose to put aside their computers, enjoy home theater entertainment on the living room TV, or enjoy the mobile video fun in mobile phones and tablets, which is our most convenient digital entertainment life.

Rovi's subsidiary, DivX, has passed 500 million certified devices to provide consumers with the possibility to enjoy DivX movies anytime, anywhere. In addition to downloading the way, the company is a new set of adaptive streaming media solutions-divxplusstreaming, so that Blu-ray quality of high-definition films can be directly streaming to the networked devices to play, and these devices include High-definition TV, Blu-ray players, smartphones, tablets, game consoles, Computers and so on.

This new solution will also be applied to the rovientertainmentstore, making this an end-to-end white (White-label) solution for creating and managing custom Ott (over-the-top) virtual storefronts for partners to rejuvenate. The solution now supports more than 10 Third-party service providers to provide digital entertainment services to consumers on numerous networked devices, including the famous retailers and operators in Europe and America, such as Cinemanow,blockbuster,cineplex,mediamarkt and so on.

"Cloud" Entertainment has officially come to our side. Today, as entertainment distribution and consumption patterns are changing, Rovi will inject new fuel into the entire entertainment supply chain, helping partners to quickly occupy a niche in today's market where entertainment distribution and consumption are fundamentally changing, enriching the consumer's personalized entertainment experience.