Do a good job of network users Psychological analysis network to promote more targeted

Source: Internet
Author: User
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Virtual world of the network, greatly shorten the time and space constraints, different ages, different genders, different knowledge backgrounds of people linked to each other, the network can meet the hopes of many people, including in the reality of some setbacks and failures through the network can find their own value. As a profit-seeking personal website, analyze the search habits of Internet users, understand the psychological characteristics of Internet users, and promote marketing more effectively.

Network allows more users to show their individuality and gain their own value identity

Everyone wants to get social recognition, early personal blog hot, extended to today has a strong social function of micro-blog site, by many network users. Weibo can change life, a skater, who won the championship two years ago, made it clear that the local government had allocated her a house, but the promise had not been realized, and the skater inadvertently complained about the unexpected microblogging issue within 24 hours of the settlement of the housing problem!

According to CNNIC (China Internet Information Center) survey, more than 60% of Internet users now have their own independent personal space, more than 40% of netizens opened the microblog. Personal Open Blog, Weibo has the right to speak, at any time to release the new things happening around, express their own aspirations, I believe that every microblogging users want to have readers and fans, as a webmaster, in the micro-Bo marketing, but also pay more attention to some personal meager information, pay attention to them is actually concerned about themselves, interactive production flow, Improve the conversion rate of the website.

The network provides more free resources, many people are hoping to gain knowledge through the network to enrich their

Learning is endless, especially the network world, knowledge changes with each passing day, the network as a free resource open platform, many people use their spare time to gain more knowledge in the network. As the country's largest search engine Baidu's slogan: "Baidu, you know!" Many questions and puzzled, by clicking the search engine Baidu, it is easy to find the answer on the network.

To this end, Baidu dedicated to the user this psychological habits of the development of Baidu know this product, from marketing and user experience, Baidu know has become one of the important products Baidu, webmaster in the use of good Baidu to know at the same time, you should get enlightenment, the current Internet, or free resources of the world, Show to the user useful valuable things, they will trust you, and trust is the fundamental business, "Word-of-mouth marketing" is always the highest conversion rate of one of the promotion methods.

The network can alleviate the pressure very well, adjusts the ego

Most of the earliest networks were based on online games, chat for the main content, according to a recent survey report, network music, video, online games are currently the highest application rate of three, and therefore the birth of the industry is also the most obvious, many grassroots use of network music to become a network of singers, recently rumored that the combination of cool potatoes, Sohu, Baidu, such as the implementation of a AA system to buy copyright, network Video has the ability to contend with traditional video. To network games to start a grand, in the recent selection of 40 years old within the wealth list, the Grand President Chen ranked three, the vitality of the network game is still exuberant.

Most of the network games with young players mainly, some network game companies and some enterprises to cooperate, through the chat platform, holding a variety of activities to promote, and even some webmaster also through similar activities to promote the site, although the effect is not particularly significant, but also a good try. Fully understand the player's psychology, to find targeted products, promotion will be more effective.

Networks can effectively expand connections

Resources and connections, not only is the ordinary users need, all the webmaster are looking for, the pace of modern work to speed up the young mainstream of the Internet users are most of the "drift" of the family, in the relatives and friends away from each other rarely meet in the reality of the situation, the network has become a good communication tool. The borderless nature of the network is one of the reasons why many webmasters are fascinated by it.

How to effectively obtain contacts and resources, the ultimate goal of all kinds of promotional means and destination is actually the webmaster through the integration of resources marketing, set up their own network combination, no matter what marketing way to promote, the site is the media, and finally reached a deal or the interaction between people.

In the face of the proliferation of network resources, really useful things are less and more, and even a lot of people formed a kind of resource exhaustion, which is useful, which is the best, lost the sense of direction, and this time, more need people and people communication between right and wrong, a certain authority webmaster, in the circle to obtain a good reputation, Its products will be more market. No network webmaster, is bound to let themselves into an island, want to make a difference, much more difficult.

As people in society, no matter what things are a certain purpose, network users in the network activities mainly include: entertainment and leisure, communication, information acquisition, business shopping and so on, and business shopping this function is more and more popular, E-commerce has spread from the internet to daily life in the electricity and water utilities can be completed from the Internet trend shows that people's lives in other such as basic necessities can be solved on the network, the current similar site has been successful, the future of the Internet E-commerce, seize the user's psychological characteristics, business opportunities Unlimited! Taobao women: http://www.zuiqiao.com starting A5 webmaster nets, reprint please keep the author link!

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