China (ename.cn) September 24, it is reported that this February, only on the line "DX Mall" Mall dx dx.com, due to category expansion blocked, the company's strategic adjustment, in the recent announcement of the temporary closure of the sub-site DX Mall, and the official website domain name dxmall.com now jumps to the new website dxlisting.com.
Figure: DX Close "Dxmall" Mall Bulletin
It is understood that the trans-boundary electric business DX for the development of electrical goods in the pace, from the second half of last year began to prepare the "DX Mall" Mall, and at the beginning of this year officially online. At that time, some people in the industry believed that the DX Mall span challenge is very big, and its development will become to judge whether DX can get out of the category expansion of the key link. At present, the DX this electricity commodity class expansion is not smooth.
At present, there is no entry of "DX Mall" in the Cross-border electric dx.com. Through the domain name dxmall.com Access DX Mall Mall found that the domain name has been jumped to the "DX listing" site, now the page released a DX closed Dxmall bulletin, its said, because of the company's strategic adjustment, Dxmall.com will be temporarily closed and all related business will gradually be transferred to the new sub station dxlisting.com, during which time the site will not receive new orders.
and DX Chinese name "Dili Koth", is Yi Bao's foreign Trade business website, main electronic products and 3C small accessories. As early as 2011, it was exposed to 120,000 of dollars in price acquisition and enable domain name dx.com. Tablet, the new DX listing to DX-oriented electronic products, did not involve dxmall before the main wedding dress, jewelry, beauty, bags and other categories. DX, which is again blocked in category expansion, will face many difficulties.