Eat enough to change the world! What does Sijian bring?

Background information:

From October 26, 2011 to 28th, Citrix held a 2011 industry event in Synergy, Barcelona, Spain. The Citrix Synergy Congress is held two times a year, once in Europe, once in the United States, the General Assembly focuses on the dynamic and future blueprint and planning of the company as a whole, and explores how to work with partners to help customers cope with the complex world by using virtualization technology, cloud technology, etc. Realize the transformation and development of enterprise business.

In order to enable domestic users to better understand the relevant content of the current Barcelona Citrix Synergy Conference, the company held a media communication meeting in Beijing. In the communication meeting, SI Jie system company Greater China Region President Cao Hengkang, si Jie Systems Company Senior vice president and chief marketing officer Wes Wasson, si Jie system company Cloud network platform Vice president and general manager Sunil Potti, si Jie system company Cloud Platform Department product marketing Vice President Peder Ulander answered the reporter's question.

Integrated master! Si Jie "three cloud" strategy in the acquisition of Perfect

The rapidly changing world requires us to constantly change ourselves to survive, enterprises are so, in the face of fierce market competition, how can the wolf more meat in the environment to seek development? Si Jie's answer is--acquisition integration!

"Acquisitions have always been part of the development strategy and an important strategy to achieve business growth." We started thinking about how to break into new markets and areas and achieve growth when we first sold more than 1 billion dollars. "Wes Wasson in his confident eyes on the takeover strategy, and revealed that future acquisitions will lock in three areas of cloud, data and network." The evaluation criteria of acquisition mainly include several aspects: whether the enterprise has the strategic significance of technology, whether the enterprise is focused on the development of a new generation of technology to open the market, corporate culture is matching.

It can be said that acquisition is an important factor in the success of the past few years. However, in fact, the most difficult thing to acquire, the hardest is how to integrate with the existing product and enterprise development strategy after the acquisition, so as to further expand the enterprise's product mix, perfect the enterprise's solution, and eventually bring new business growth to the enterprise. We further refine the previous table, and you will find that the company is a natural integration master because it fully demonstrates its talent in this area from the start of the first ticket acquisition.

▲ Six major updates of "three clouds" strategy of Si Jie

▲ six major updates and related acquisitions of Tusjie "three clouds" strategy

After talking so much about the "three cloud" strategy, perhaps you will ask, acquisition or integration, and I have any inevitable connection? I believe that Wes Wasson's answer will also make you irresistible.

Change one: You can work in a café with just one of your favorite terminals.

"Si Jie has always been a very important value positioning, is the application with me, the desktop as I walk." Now in the cloud computing era, the next phase to overcome and achieve the goal is to go with my data. "Wes Wasson this way, from the desktop with me to the application that goes with me, the vision of" personal cloud "is to enable users to live and work efficiently at any terminal, anytime, anywhere.

In order to realize the second phase of personal cloud-the data that goes with me, Citrix buys Sharefile and integrates software clients, Citrix Receiver and Sharefile, that are already running on 1.5 billion different terminals around the world, releasing Citrix Receiver's accompanying data features provide unprecedented value to users.

Change bis: You will be able to buy an HD client for less than 100 dollars

Wes Wasson said that in the middle of next year, Si Jie will be with partners to launch the world's first less than 100 U.S. dollar 0 clients, and can provide high-definition performance, which may change the fate of desktop virtualization. Jie with partners, the entire computer into a HDX ready on-chip system to achieve this high performance and low cost of the great goal.

More interestingly, if the HDX chip is placed in the equipment of various manufacturers, it may open up a lot of innovation in the field of equipment. We can put the chip directly on the computer's monitor so we don't need a host, put the chip on the phone so that there is no need for a computer, you can put the chip on the intelligent keyboard and so on.

For example, a computer monitor, perhaps we will ask why there is a PC, why not put the chip directly in the industry in the vertical field, there are many applications. For example, hospitals, sometimes need to push the medical cart to the side of the bed, we can directly install a chip on the device to solve the problem of pushing the trolley.

Change three: By 2013, the cost of virtual desktops will be lower than the physical desktop for the first time

The benefits of a virtual desktop are many, you can use mobile devices to log in, to achieve disaster preparedness or business continuity, flexibility, and easy to buy, it is easy for new employees to use the enterprise applications and so on. But the upfront cost of implementing virtual desktops has also become a stumbling block to the virtual desktops of the enterprise.

Wes Wasson announced a message at the conference that might cheer them up: By 2013, the cost of virtual desktops would be lower than the physical desktop for the first time.

In the past 1.5, many companies have struggled to reduce capital spending and investment in the first year of desktop virtualization, said Wes Wasson.

Citrix's new technology for HDX-chip systems reduces terminal costs; Smart caching technology, Flexcast, Personal vDisk, can help reduce bandwidth costs.

At the same time, Jie also acquired the very innovative, young company app DNA, which is an analytical tool that produces a report that tells users, from the first day, which applications can be virtualized and which applications are sure to succeed through virtualization. This simplifies processes, accelerates customer processes, and lowers costs.

In addition, Jie also acquired Kaviza, offers SME solutions VDI in a box, the new VDI in a box is fully applied to the HDX, XenDesktop, Citrix receiver and other technologies, so that users of small and medium-sized enterprises can enjoy the experience of the big enterprise. The VDI in a box integrates all the components together to form integrated software, all of which is in one server. A server supports 50 or 100 users, and is a grid-like schema.

"We feel that technological advances, such as the acquisition of DNA companies and solutions for small and medium sized enterprises, are combined in a way that will largely change the market." Wes Wasson's tone revealed the ambition and confidence to change the market.

Change four: The time to make money by providing cloud services will be shortened from several months to two or three days

For cloud service providers, the most important concern is how to make money by providing cloud services. However, for cloud service providers, it may take several months to build such services, test the market, need to identify configuration plans, sales solutions, and so on, so it is difficult to turn your business into a profitable business.

To help users more quickly deliver cloud services and make money, Citrix launched the Cloudstack 3 and Cloudportal. CloudStack3 from this year's acquisition of Cloud.com Corporation (a global leader in cloud platforms, cloud architecture providers), by integrating CloudStack3 with XenServer, NetScaler, can help enterprises to build similar Amazon enterprise Cloud platform; Cloudportal is committed to turning the general purpose cloud into a dedicated cloud of specialized business, starting to make money immediately by deploying some services on the cloud and installing cloudportal on it.

According to the introduction, Korea Telecom has used Cloudstack and cloudportal, and to promote a series of services to users, the introduction of services faster than the previous 50 times times, from the past few months to now only need two or three days time.

Wes Wasson stressed that "cloudportal will have an important impact on the business model, allowing business users to quickly provide cloud services and make money, making cloud services a very profitable business model." This is a very important key, and with this key, it will be able to drive the huge success of cloud computing. ”

We can never refuse an aggressive business, just as we can't resist jobs ' madness, because his madness has brought too many irresistible gifts to people.

(Responsible editor: The good of the Legacy)