Effectively improve the user Experience tourism website should start with the detail service

Source: Internet
Author: User
Keywords Travel website choice art Dragon Net

With the development of economy and the prosperity of people's life, the tourism industry is developing rapidly. According to the statistics, in 1999, our country received a total of 72.7 million overseas visitors all year, the number of domestic travellers reached 719 million, tourism revenue of more than 400 billion yuan. According to the World Tourism Organization, China will become the world's largest tourism market in the 21st century. Into the 2000, with the country's expansion of domestic demand policy, the "51" as the leading holiday tourism economy is unusually hot, driving the overall prosperity of China's tourism market. At the same time, the tourism industry E-commerce has become a tourism and even the internet industry, one of the hot spots, its profit prospects for the industry is optimistic. China currently has more than 650 tourism-related websites.

Travel commune is to see the broad prospects of e-commerce tourism, using its E-commerce solutions in the field of years of experience and great advantages for the upcoming online business of traditional travel agencies and airlines, railways, hotels, tourism, Integrated portal sites such as the tourism business chain in the industry to provide a comprehensive tourism website and E-commerce solutions to help these industries to establish and develop online business.

China's existing tourism services in more than 650 sites can be broadly divided into two categories:

One kind is the comprehensive portal website's traveling channel, the traveling is only the whole website supplement, has not the superiority in the authoritative, the comprehensiveness and the practicality of the traveling information, therefore is not the tourism electronic commerce mainstream;

The other is a tourism professional website, including some scenic spots, hotel sites, a higher level of travel sites rely on large travelers, and carry out information exchange, online booking. Comparatively speaking, the latter kind of travel website is the mainstream of future development.

Because of the Internet, tourism can solve the traditional tourism can not solve the adaptation of tourist line, eat, live, swim, play the integration of the demand, but also because tourism as a whole business ecological chain, involving travel service agencies, hotels, scenic areas, transportation and so on, the use of the Internet can connect these links into a unified whole, This can greatly improve the level of service and the source of the business. Recently, traditional tourism has increasingly felt the "double-edged sword" test from the Internet, on the one hand, the Internet to provide new opportunities for traditional tourism and improve the level of service and operation of the means, on the other hand, most of the small and medium-sized travel agencies do not carry out online business are facing severe challenges.

After a few days to go to Shenzhen business trip, take it for granted on the internet to search "hotel reservation", the first page listed the whole of the "promotion", it seems that Baidu is really making money, but also shows how fierce the word competition, see two of their own more familiar, "Art Dragon Net" and "Ctrip", and then began to browse two sites, Finally I chose the "Yi Long net" above the reservation, for the following reasons:

First, the choice of the city, "Ctrip" and "Yi Long Network" analysis

1, Ctrip City selection screenshot

  

2. Art Dragon Net City selection screenshot

  

From the above two choices, it is obvious that the high meter of the art Dragon Net know what customers think, the site's experience experts must have done the corresponding statistics, the city directly listed must be the most selected by the search, so the city listed here, to facilitate the majority of customers, so that customers feel simple and easy to operate, So that the entire site left a concise impression.

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