Electric Dealer Promotion creates a hotbed for fraud

Source: Internet
Author: User
Keywords Electrical business

This year, after the 618 Tepco, and did not give the industry what kind of vibration, that is, advertising to do a bit more, sales did not reach the goal of blowout, if counted on those brush sales phenomenon, this year's electricity quotient seems to become more bleak, perhaps even the usual sales are not enough, even if so, This year's sales are still appearing after the bottleneck of the sale, a lot of electric business platform in the Jingdong Electric shopping festival after, invariably encounter after-sales service, and some of the product quality is too often, and some is because the product is counterfeit.

Electric Dealer Promotion creates a hotbed for fraud

Whether it is Jingdong sales promotion, or Taobao Singles festival promotions, it is inevitable that the promotion of goods exist poor quality, shoddy, or even counterfeit three products, these businesses into the days of the cat and Jingdong Mall qualification certification conditions first, it is likely that these businesses deliberately during the promotional festival sales of the corresponding counterfeit products, In order to seek more profits, and reduce business integrity ignored, of course, this may also be due to the electric business platform for these involved in the marketing of the squeeze is not unrelated.

Many businesses want to participate in the promotion war, then the price must have a certain discount, in addition to the platform to pay a lot of money to be able to go to these platforms on the home page, can have more exposure, on the one hand, the price is low, on the other hand to pay promotional fees, these businesses how to be profitable, it is impossible to earn a yell, Has never been wrong to buy, there is no wrong to sell, to the Internet electric business platform is also so, although changed the previous shopping model, but the merchant is also in a strong position from beginning to end. So they end up with the possibility of selling some counterfeit goods to ensure their profits.

On this platform is also often the default principle, although both the Jingdong and the cat are in the electric business of false behavior abhorrence, from any time to maintain a severe attack on the situation, but from the evaluation of the protection policy, but it can not reflect its severe impact on the situation, on the contrary, it proved its duplicity. It is true that some businessmen have nothing to do with it, first let themselves earn a sum, follow up as long as some PR on it!

The price suffers overdraft, the Prestige therefore suffers

When the price of the electric dealer is overdrawn, then there will be the credibility of the damage, many consumers believe that in the electric platform on the purchase of goods should be cheaper than offline, but if serious thinking about the current power of the platform's strong, the annual commission charges for the mall is equally expensive, plus courier costs, If there's a discount on promotions, how the profit of a commodity can withstand such a toss, so the price of the merchant can not control, then will use the network of regulatory deficiencies to overdraft their credibility, of course, these businesses can not sell all counterfeit goods, may be mixed with some counterfeit goods sold to the corresponding customers, Those who eventually acquire counterfeit goods are some unlucky ones.

So these platforms, since they charge the he of these businesses, then how will also for these businesses modesty, it is the past few years so dry, today's electric sales promotion is not to arouse the excitement of the people, perhaps this is the return of rational consumers, promotion is not a means of profit, electric business platform only to promote fairness, to the credibility of the electrical business space, Then the electric Shang Cai can develop to the good direction, otherwise the consequence will be unpredictable! This article source: www.qcrencai.com China automobile talent Net starts A5, reprint please indicate the link to thank!

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