The quantity and quality of the chain is one of the core problems of the Enterprise site optimization, in order to obtain high quality and a number of outside the chain is every one of the optimization practitioners should also do one of the work, and the construction of the outside chain, using link bait to carry out the chain construction is undoubtedly the most stable and the best way of quality. One of the soft writing in one of the ways, through their own experience to write some high-quality articles, and then induce visitors to reprint our article to reach the effect of the chain construction. Then as a corporate site we use soft writing as link bait when we need to pay attention to what problems?
One, the reader of the clear soft text, namely target user
This is before we start to do the writing of soft paper must be confirmed, for a corporate site we need to know who our target users, in order to better for our target users to develop our article. As we contribute articles in webmaster NET, our target reader is webmaster. Only if we find our target users can we actually create the articles that interest them to our target audience in order to induce them to reprint our articles.
Second, the design of soft text title
A soft article said that the first entry into the reader's eyeball is the title of the article, the title of the article can be a good summary of our article, more need to be able to attract readers. For example, the title of this article, "Corporate site link Bait The soft writing of the six points", the first can be shown on the corporate site of the soft writing of the six points, but also to attract visitors to continue reading this article. We need to remember that a good title is half the success of your soft paper.
Third, the soft text does not contain obvious advertisement
We think of soft as the reason for the link bait is to attract readers and induce readers to reprint, and to this we try not to have ads in our soft text, for the enterprise's close to the highest is a pen with a good. Do not let the article appear to have very strong commercial, soft text should be purely fun and useful as the goal. At the same time as a webmaster we see good articles should also be generous reprint.
Four, easy to reprint and share
When our readers see our article and resonate to reproduce the article, the goal of the chain of bait is already half done. Next we need to consider how to make the reprint of the visitor more convenient and simple. Therefore, the easy copy of soft text is the first step. We can set up the page so that visitors can copy our title content as soon as they click Copy. At the same time, we can also add a social networking share button at the end of the article to make it easier for visitors to share soft text.
Choose the right platform to publish the soft text
After writing our soft paper, we will need to find a suitable release platform, of course, we need to publish on our own enterprise site first. If your business site is relatively large, published articles can get a good reprint rate, it can no longer do other operations. However, if your site is not well-known, then you need to use the "Dongfeng", for example, we can generally post the Webmaster class articles posted in the A5 webmaster network, you can get a good reprint rate. This article by Taobao Crown Shop http://www.jgdq.org exclusive feeds, reprint please leave the link, thank you!
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