Five questions and suggestions to avoid the regret you missed the search engine spiders

Absrtact: For our site, we need to face a real problem, that is, if the search engine spiders do not like your site, we put more energy and time are basket. Before we start a series of optimizations, we need to

For our site, we need to face a real problem, that is, if the search engine spiders do not like your site, we put more energy and time are basket. We need to have a targeted plan for the overall structure of our site before we start a series of optimizations.

First we need to know the operation mode of the search engine. Search engine with our often said search engine spider in the Internet links crawl our site, and then according to a certain algorithm and rules on our site rankings. Certainly does not deny the search engine also can have the human intervention situation, especially the domestic search engine, we do not discuss this part. For our site to let search engine spiders to the maximum visit our site is the key to optimize our rankings. We can see many of today's sites because of the confusion of structure pattern and layout, often miss with spiders, lose a lot of opportunities. The following I listed five in the site is often encountered in the construction of problems and solutions, hope to help you avoid some of the search engine spiders missed regret.

Problem one: Excessive display of content on pictures or scripts

Search engine is not our clairvoyant, ears can well identify all content, in some information, it is still very blind. For example, some excellent pictures or flsh on the site, spiders can not be rarely recognized. And as a lot of webmasters in order to make the site look more beautiful, they racked their brains to make a large number of high-quality pictures, animations, and many important content are placed in these pictures, flsh or scripts. Results in the end basket, busy.

The author thinks that the simplest way is to preserve the beautiful premise, the site of the important content to the spider can recognize the content, at the same time we can use some webmaster tools to simulate the crawling of spiders, observation of what information will be omitted. The information is then directed to the search engine spider.

Question two: Complex navigation

A number of webmaster in the design of the site because there is no structure, it is easy to navigate the problem of accountability, navigation layer embedded in a layer, search engine spiders need to climb over this layer after layer of navigation to find the content page of the target. To be realistic, this is to test the endurance of search engine spiders, with visitors, this approach is Ishing, the consequences will not be self-evident.

I think our navigation design should follow the principle of simplicity and ease of use, to ensure that our visitors can enter the desired content page within three clicks.

Problem three: Incoherent connection operations

We know that search engines crawl through links, in this connection, we also need to carefully consider how to name them, search engine spiders can not be as human as the standard of judgment, it is mainly based on the URL address for the evaluation criteria, if the site appears 2 different connection code but point to the same content , the spider may start to get confused, although we know what it means. But considering our site "under the", we must also let search engine spiders also know the meaning.

We must have a coherent connection to this. If your site has a similar situation, I suggest you use 301 jump redefine new content, let spiders understand your connection code.

Problem four: Wrong station map

The total known site map allows search engine spiders can be more efficient crawling our site, this feature will make the crawler more inclined to browse your website page, and we in the production of map documents also need to be more cautious, give the search engine a clear direction, can play its true effectiveness.

If your site is using a number of regular building system components, you can directly use Plug-ins for site map production, the general construction station system has related plug-ins. If not, create an HTML code to connect to other Web pages, and then submit it to the search engine via webmaster tools.