Example analysis Local Enterprise website operation

Source: Internet
Author: User
Keywords Example Division analysis of Local

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

De Sinchanglong Culture Communication Co., Ltd. website now the basic situation this site webmaster mentioned that the site was K, do not know how to deal with now, what is the reason is Baidu K, is the webmaster himself describes the site's live

My site in June changed the title, later included in what is still normal. Last month, no articles were deleted (news) useless content. Many have included already, intend to submit a dead chain! Dynamic links alone, no submission, submitted to the robots, but which deleted content pages are still updating the snapshot .... Site home has not been the first. And the quantity is rather unstable. Baidu Index has been on the drop, or did not change, the day before yesterday suddenly increased by 4, yesterday increased by 1. I will update 2-3 articles a day.

This map is De Sinchanglong Culture Communication Co., Ltd. layout

The more information we see now, the clearer we can tell you, the company's website weight or some, but the ranking is not very good, there are words Baidu to the rankings, which means that the site does not exist by Baidu K Station or price reduction, so what is the reason this site is not the home page (included) on the home page? Since it is not the home page that must be the site optimization problems, today take this site as an SEO optimization analysis of the case for you to explain, I hope we can learn to analyze the authentic data of the site, while using these data to better do the optimization of the site.

The actual structure of the website and the inside page of the website

From the homepage of the website we can see that too commercial, that is, everyone said the profit is too obvious, this is not conducive to a deeper user to understand the site, why? If you as a webmaster to see this site, and then say the idea of the site? The first feeling of entering the site is that all the navigation parts are and contact us, address , cases, registration, and so on the key part of the navigation, so as a user you first to the site after you want to know what the company? As a user what do we do on this site? What do we need most to be a user of this type of industry? In general, your site can not stay the owner of their own users, but also can not convince users of your company. So the user experience is very poor. Second, the only thing we can see is that the site has an article page, that is, webmaster updated every day of the page, first of all we look at the title of the article, each title almost the same meaning, in Baidu Search is also a lot of such titles, and some are several years ago, this shows that the title of your article does not attract our users to see the desire, Today I also released a and this kind of updated article "as a webmaster or blogger, how do we consider the SEO optimization of the site" which refers to the site article aging content update on the importance of the site, we can see.

Site article page content question: We can look at his article, do not have any readability, at the same time did not attract away, many sites early in the content of a few months, when a user into the article page to see such articles are basically a direct exit, the writing of this article must be such steps, Content timeliness-originality-readability-relevance--------------------------------------------------------------

External chain analysis of the website

The outside chain of a website is very important, some people say that the outside chain of the website is useless, such a statement is wrong, maybe he did not send out the chain, but his site can not be outside the chain, there may be his article writing is very good, someone reprinted his article, when others reprint your article when that is to do outside the chain. For example, Lou's blog, he is almost not to do outside the chain, do also others reprint his article or his own to reprint articles. To share the better things, let the same industry to pay attention to your site, this is the outside chain. Shijiazhuang De Sinchanglong Culture Communication Co., Ltd. website outside the chain situation is very bad, from the Baidu webmaster we can see that many of the site's chain is done in 2012, and many also irrelevant, such an outside chain not only can not bring weight to the site, but will drag your site, such as:

If you see a website on a chain or soft wen, said is SEO optimization of the analysis or technology, you read the article feeling written very in place, but also think of the address of the chain left to see, but ... When you enter this site to find this site is a movie site, you will be, you will definitely exit directly, then this is not to improve the rate of the site jump?

This is a more realistic analogy, hope to bring you inspiration, back to the theme, this site's outside the chain there is a very big drawback, that is the technique, that is, why his site's homepage weight is lower than the internal page of the important reason, look at the image below show:

We can see that the last link to his website is the www. com end, such a practice is completely wrong, before I in YY curriculum also talked about the right way outside the chain, do the chain must be done in such a way, http://www.***.net/head to have "http:/ /"End must take"/"only such a chain of Baidu only to think that there is a user experience, but also the right to heavy, you look at your own site, then your home page is not included in the first is not very normal."

Finally, I would like to say is, I hope that when you do the site, or as a webmaster, you must pay attention to every detail of the site, the details of the success or failure, a lazy or careless, your months or even a few years of the site on this waste. It's no hurry to regret it.

More SEO diagnostic cases: http://www.seoxueyuan.net/seo-anli/

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