Find out about falling in love with Internet marketing three steps

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Nowadays, thanks to the rapid development of E-commerce, Network marketing training is becoming increasingly popular. This article takes the network marketing actual combat as the foundation and unifies the Tan Ren 1W yuan Training curriculum theory, speaking of the author's mind Network marketing three steps. Of course, a strong theory, no combat will be worthless. Do network marketing, in the final analysis, still need constant combat, build their own network marketing framework system, and constantly improve it. The following figure, is the Tan Ren Network Marketing Four step theory, the author will compress it into three steps.

First step: Let the customer find you first

Information on the internet is vast, good products are also afraid of the new alley. How to let the target customer find you. The above figure is summed up as payment and free promotion. This statement is too general, what kind of pay and free methods more effective?

1, pay promotion.

Pay promotion preferred Baidu pay promotion, Baidu is the Internet's largest flow of one of the portal, pay to promote the layout of a large number of long tail keywords, time, location can be controlled.

Pay promotion can also choose Forum + Soft Wen Marketing. If you sell car washing and other automotive products, in the Forum car plate will be a small amount of money will be the soft text ads, the effect is significant. Second, you can also borrow Sina, Sohu and NetEase and other portals news channels, will be a carefully crafted soft Wen continuous optimization (the main operating method for the continuous top + chain), it is possible this soft text in the search engine ranked well, and married a good economic benefits. such as many weight loss drugs are often used to borrow power portal weight, and enhance the page ranking.

Mail marketing. Collect or Purchase target mail, plan email content, and find mass platform.

2. Free Promotion

In fact, all the free promotion is not free. seo free? SEO also needs cost.

Free to promote the preferred SEO, and then QQ Group marketing, online Word-of-mouth marketing and so on. The focus is on increasing the exposure of the product or service to the target customer.

Step two: Let the customer know you

Love a person, you must first understand a person, there is no reason to like. Products are the same, want to let customers like, the first to let customers understand this product, and on the basis of understanding to love it.

1, understand the product needs to build a marketing-oriented website

Because the talk is the network marketing, many situation webpage is the carrier. Of course, Internet marketing is not limited to doing web sites. What kind of site can let the customer understand and like it, of course, marketing-oriented website.

To understand the product, first of all, the most prominent place in the page to streamline the introduction of products. The author of actual combat, it is best to open your Web page in the first screen display site core products. Home on the introduction of products, do not need to be exhaustive, but to focus on, highlighting advantages.

We build a marketing-oriented web site, not for marketing-type and marketing-oriented, everything from the customer, including site prominent location products, sites appear in many companies contact, the site has many instant messaging and message board. Many times, we think the product introduction is very detailed and perfect, customer service but still have a lot of places do not know, such as the use of professional terminology too much. such as Changsha website construction company has made similar mistakes, will be in the network marketing Baidu bidding for SEM, but many customers do not understand what SEM is, this crime is limited to professional and not easy to understand the error.

2, to understand the products often need 360 degrees to introduce products

For example, website construction companies in the introduction of the station, it is best to build the station's advantages, shortcomings, common problems, build station steps, processes, maintenance and so on are in the corresponding location. Most of the time, the more detailed the introduction, the customer thinks you are professional enough, have enough sincerity and so on.

Therefore, in the introduction of products, you can introduce a full range of products in the page, and even products around the product. If you build a station, you can also guide customers into the promotion page.

Step three: Make customers like you as much as possible

I have said above, not for no reason like, to let customers like products, we must highlight the advantages of products, so that customers feel that the purchase of products value.

1. Why Choose us?

The image below is a Web site construction company First screen screenshot, why choose them? because they have 6 years experience in the station, and the use of more than 1000 successful enterprise customers. At the same time also constantly stressed that free, such as free door-to-door, free production planning books, permanent free maintenance and so on. Discount and free, such as the model is the power of captive customers are the magic weapon, typically Taobao double 11.

2, our Advantage

Why choose us inside can highlight our advantages, and our advantage is the subdivision of the advantages of professional. The following figure is the site construction company highlights our advantages, the station highlighted the five main advantages, are: 6 years of construction station, professional personalized customization, not satisfied with a full refund, permanent free maintenance +24h customer service, the provision of year-round site hosting services.

3, the ultimate goal is to deal with and continue to spend

If the customer sees the product superiority, the author thinks that the iron strike, the website multiple layout communication entrance, as mentioned above the instant communication and the message. Of course, you can also strive for excellence, such as home display using the product representative of the enterprise and users, scrolling display order situation, showing the customer evaluation and the honor of the enterprise and so on.

Iv. writing in the final

Network Marketing, some people love one-page marketing, someone loves mail marketing, some people like to play Baidu bidding, some people obsessed with Taobao platform, such as Cat. The author thinks, the network marketing that can bring order continuously is the most reliable, any strong theory, if do not need actual combat to prove with perfect it, will be worthless to you also.

Article by Changsha website Construction http://www.meimiao99.com/SEO/show_52.html Original, reprint please indicate the source, thanks.