How to build a website for search engine and optimize SEO

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SEO optimization of this site-oriented search engine is not from the advent of the day to get everyone's attention. Many sites are known during the operation of the site, and use SEO optimization. Of course, there are more sites in the site before the consideration will be used SEO to optimize the site. This article briefly describes how to build a website for search engines before the site is completed.

First of all, the search engine refers to all aspects of the site for search engine friendly, get the favor of search engines. In fact, search engine is like a special robot visitor, commonly known as search engine spiders. They visit the site, read the site's source code to understand the content of the page, and then crawl and index, and then according to a search keyword will be related to the site or page for a reasonable sort, and return the search results. In short, it is to include, sort, show these three main steps.

Website SEO optimization included is the basis

The content of the website is crawled by search engine and index call to collect, say the straightforward point is in Baidu Index database has this website page. Obviously want the user through the search engine to enter the website must obtain the good rank, so the minimum website should be indexed by the search engine. Generally, the more you include, the more opportunities you will have to show your content.

1. The readability of the website. This includes a stable server, specification and easy to crawl URLs, reasonable number of text content, as far as possible to avoid JS code and Flash content, away from the jump and frame structure. If a website itself is very good, but ignored some details and the search engine spiders hate, it is very wrong.

2. The structure of the website is clear. The general website should adopt the tree structure pattern, from the homepage to the channel page, then to the individual content page. In this way, the approximate structure of the site's internal links have been established, and then through a number of ancillary links to the site structure more closely. In addition to the special attention is to minimize the first page to each of the bottom of the content pages between the number of links.

Common optimization methods to get good sort

How do you optimize your site to get a better ranking? In the process of optimizing the site, there are several places to work on it? This is in fact the most commonly used, but at the same time is also a large difference. After all, everyone's understanding of SEO and the idea of different, coupled with the complexity of search engine algorithms, so these web site SEO optimization means exactly what kind of strength there is no standard.

1. Quality content construction. I think the most critical point, is not pure original is not important, even if it is false original also want to let search engine think is original. Of course, if it is based on providing users with useful information content. Also note that the content and the relevance of the theme of the site, a large number of different topics will only let search engines reduce the trust of the site.

2. Various Web tags. Includes title, H1 series labels, and alt tags for pictures. The title tag to cover the main content of the page; H1 label each page can only appear one, should be set as the page key words, plus H2, H3 and other tags of the auxiliary; the alt tag of the picture needs to simply clarify the picture content, and it is best to have the target keyword.

3. Accurate link anchor text. The above mentioned good internal chain structure to help search engine content of the site, while using the link anchor text to reflect the site within the chain can also effectively promote the relevant keywords page ranking.

Good Show attraction click

Do not forget the purpose of the site (or site SEO optimization) is to obtain more user access, often some sites get very good rankings, but get very little traffic.

1. Establishment of core keywords. Before the site is established, it is necessary to analyze the key words related to the topic, and then select the appropriate keywords. Core key words can not too unpopular also not too popular, too unpopular keywords easy to get good rankings, but access to a relatively few; too popular keyword although it seems to be able to get a lot of traffic, but for the new station to optimize up like ascend.

2. Reasonable title and description. When the search engine in the search results page to show the site, often will show the title of the page and description, good title and description can often ensure that users click. This time it seems, title and description more like a foot, especially important.

According to the search engine on the site of the collection, sorting, display these three aspects is almost the above mentioned points. But this part of the site is basically within the scope of optimization, in addition, the majority of the current seoer to the external optimization of the site generally look heavier, often overlooked some of the internal details of the site.

In fact, the site's internal optimization than external optimization more controllable, since it can handle the external optimization of the site is not controlled, and why to ignore the site's internal optimization so that the site to get the search engine's favor?

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