Nokia N9 unveiled "Matting" WP7

Nokia unveiled its first N9 mobile phone using the Meego operating system at the "Nokia 50x15 2011" Conference in Singapore yesterday.　　Industry said N9 if priced too high will become a small audience plaything.　　Morning Post reporter Zhou Ling intern Wang Yu Nokia released its latest strategic plan at the "Nokia 50x15 2011" Conference in Singapore yesterday.　　Some of the new handsets unveiled at the meeting, including N9 smartphones, have a range of low-end handsets for the Asian market, showing Nokia's renewed focus on moving from Europe and the US to the Asian market, seeking to regain ground in the fiercely competitive handset market.　　It was also surprising that Nokia exhibited the first Meego operating system phone N9 at the conference. Stephen Elop, the CEO of Nokia, said at the meeting that N9 handsets would be elop later this year, but he did not provide more details on time-to-market or pricing.　　The industry believes that the phone can be an emergency to boost the frequent investors shorting Nokia shares are not known.　　Nokia also said yesterday that it would launch a smartphone using the Microsoft WindowsPhone7 operating system (WP7) in the fourth quarter of this year, and plans to launch up to 10 new smartphones using Symbian in the next 12 months.　　Judging from the number of low-end handsets, N9, and the WP7 of the mobile phone package that will be launched during the year, Nokia is still not forgetting its rivals, such as Apple, when it regains its Asian market.　　The "forgotten" Asian market jumped from Microsoft to Nokia's Elop, "forgetting" Asia after taking office last September 10, and focusing more on the andorid of Apple and the mobile phone in developed markets in Europe and the US.　　In the CEO9 months of taking office, Elop has announced a layoff of more than 8800 people, and he has also decided to shift the company's main software platform from Symbian to Microsoft's WindowsPhone7 operating system to save the former mobile phone overlord, Nokia. But the obvious truth is that Nokia has suffered a nibble in Asian market share.　　Last year, Nokia's share of the Chinese and Indian markets fell by more than One-third, according to data from Gartner.　　Meanwhile, Nokia's shares have fallen more than 40% per cent since last September, and trading volumes have been close to their lowest level in 13 years. A variety of low-end mobile phones "regain lost ground" Now, Nokia has realised that Asia – the world's second-largest smartphone market – is the latest move to prevent Android smartphones and non-branded handsets from continuing to snatch market share at yesterday's conference by introducing a variety of low-end handsets for the Asian market.　　Strive for Asian customers. Nokia is aware of the need to quickly collectRehabilitation of emerging markets, particularly in India.　　"said Ben Wood, a CCS insight analyst. However, Nokia's other main battleground in Asia, the Chinese market, is also not optimistic, and its poor performance in China has just led to the resignation of Nokia's Chinese boss Liang Yumei. Moreover, Nokia's previous strong style led the company into trouble and not get the support of Chinese distributors.　　Many Nokia dealers are reflected in the sale of Nokia machine profit is low, originally sold well when you can run, the market is not good, it is simply unable to make money, dealers have no motivation.　　He stressed yesterday that low-end products still have a market appeal globally. He says 90% of the world's people do not or cannot afford a smartphone or a high-end device, which creates sales opportunities for low-end handsets.　　Indeed, Nokia had outperformed rivals in the low-end market before, and its products were low priced and rugged and well received. Elop said it plans to increase low-end mobile phones, which sell well in Asia and other emerging markets, accounting for about half of Nokia's handset revenues and 78% of last year's shipments.　　But Nokia now faces the shock of cheap Android phones.　　Gartner estimates that Nokia's Chinese market share fell from 31.5% in 2009 to 20.4% in 2010, while India's market share fell from 48.9% to 30.2% in the same period. In addition, while the Chinese market has brought Nokia 30% sales growth in the first quarter, Nokia says it will face growing competition from local suppliers and smartphone makers.　　Chinese and Asian markets accounted for 45% of Nokia's equipment sales in the first quarter.　　According to Gartner analyst Anshulgupta's report, Asia's smartphone market will reach 1.27 billion units in 2015, accounting for more than 50% of the global market.　　However, while Nokia has just won a patent lawsuit with Apple, the industry expects its smartphone sales to be less as the company shifts its strategic focus to Asia.　　WP7 bulk shipments to next year in February, Nokia has the courage to renounce the Symbian system and "defected" to Microsoft's Windows Phone system on smartphones, hoping to enhance its competitiveness in the high-end smartphone sector.　　Nokia CEO Elop said at a meeting yesterday that he was increasingly confident that the company would launch its first Windows Phone this year, even though the bulk of shipments would have to wait until next year. "We have been reorganized. "We have a new strategy, and we're going to focus on achieving results," says Elop.　　"said Elop. He stressed that in order to achieve overall business growth and gain market leadership, Nokia has developed detailed actions in areas including smartphones to mobile phones, service to user interface design, upgrade terminal experience to developer tools, etc.Planning。 Despite the current uncertain outlook for Windows Phone, the industry has a high expectation of Nokia's use of Windows Phone.　　A person in the industry yesterday told reporters that Windows phone can play a lot of Microsoft Xbox game applications, operating system is also very good, coupled with Nokia's consistent commitment to mobile hardware, should be worth looking forward to. Mary McDowell, head of Nokia's basic cell phone, Mary Macdowell yesterday: "We may have started a little late, but we have begun to move at full speed."　　"Despite having" focused on "Microsoft's Windows Phone system on smartphones, Nokia followed a policy of easing, given Symbian's large user base, and Symbian, which is mainly a low-end handset. Nokia yesterday reiterated its commitment to Symbian. This July, Nokia N8, Nokia E7, Nokia C7, and Nokia Nokia, which carries the latest Symbian Anna Software, will be listed to boost a range of user experiences. Users who have purchased these products will also be able to download Symbian Anna by the end of August this year to complete the mobile phone upgrade.　　In addition, Nokia is planning to bring 10 new Symbian smartphones to consumers over the next 12 months, and will continue to support and upgrade the software for 2016 years.　　Despite Nokia's full confidence, a reality that cannot be overlooked is that the current downturn in the smartphone market is obvious.　　Since June, Apple and rim share prices have fallen 10%, 3.7% respectively. Nokia first issued a profit warning at the end of May, saying revenues from the second quarter of fiscal year 2011 would not have reached the previously expected 6.1 billion euros (about $8.7 billion trillion) to 6.6 billion euros (about 9.4 billion US dollars).