June 2010, the central bank officially announced the "Non-financial institutions payment services management measures." The method stipulates that non-financial institutions that have engaged in payment operations prior to the implementation of these measures shall apply for the payment of a business license within 1 years from the date of implementation of these measures. Overdue, shall not continue to engage in payment business. In other words, September 1 This year is the third party to pay enterprises to take the "deadline" of the license.
On the afternoon of May 26, the central bank officially announced the first batch of 27 companies to receive third-party payment licences, Alipay, Tenpay, yeepay payments, etc.
He Yi that the issuance of the central bank's "payment licence" shows the openness of the government functional departments in the supervision of the payment industry, is conducive to the development of electronic payment industry, and facilitates the third party payment enterprises to carry out the business "justifiably" and accelerate the development of mobile e-business.
Facilitate the development of electronic payment industry
The original purpose of licensing is to the traditional payment system of financial industry can not meet the demands of social development, the domestic Third-party payment organization take shape, to a large extent, represents the future expansion direction, for Third-party payment organization payment business license issued, will be conducive to the development of electronic payment industry norms, It is also conducive to the overall construction of our financial payment system, making it an integral part of our financial services industry. This means that the top electronic payment companies, after years of "soaring" through the application of payment licences to formally incorporated into the national regulatory system.
On the introduction of the central bank's "non-financial institution payment service management measures", Yeepay paid Vice President Yu Chen said: "We very much support and welcome the introduction of the approach, the domestic Third-party electronic payment management methods discussed for nearly 4 years, and now finally issued a clear management method, This is a landmark and historic contribution to regulating the payment management of domestic non-financial institutions. Yu Chen is also very optimistic about the impact of the "method" on the industry, he said, "Regulation can effectively regulate the market, will be conducive to the health of the industry, sustainable development."
Facilitate third party payment enterprises to carry out business "rightfully"
With the rapid development of electronic commerce, the penetration rate of the domestic third party payment application in the traditional industry has increased rapidly after 2005. Analysys International released 2010 online payment Industry Report, the first half of the domestic third party payment market size reached 454.6 billion yuan, the chain growth of 33%, compared with the same period last year 89%. 2012 China Internet Online payment market size is expected to reach 1.6 trillion yuan.
Yeepay paid CEO Tang points out that the positioning of third-party payment Enterprises has evolved from the initial simple fund settlement platform to a diversified resource integration platform with links to the industrial chain and downstream industries.
Despite the rapid development of third-party payments. But the "grey" status of non-financial institutions in the financial business has plagued these companies. Coupled with the deposit of funds, the use of Third-party payment platform, such as credit card, such as negative news often appear, third-party payment enterprises over the past 6 years, has been on the thin ice of the state.
The central bank to introduce payment management and licensing, from the perspective of industrial development is a good thing, because only the industry norms can be bigger, with more market opportunities. The issuance of this payment licence gives the third party the legal status of the payment institution, just for the third party to pay "rectification", Third-party payment Enterprises will "justifiably" to carry out business, and payment enterprises will be thoroughly placed under the State policy, law and public supervision and protection, which makes payment enterprises better for the vast number of merchants and consumers.
Accelerate the rapid development of mobile e-commerce
Data show that 2009 China Mobile payment market volume reached 24.3 billion yuan, the figure is expected to reach 136 billion yuan in 2013, an annual growth rate of more than 50%.
In recent years, with the wide application of 3G technology, the emergence of Apple series products and Android equipment, completely changed the wireless application mode, coupled with the huge scale of 900 million mobile phone users in China, the giant market cake in the mobile E-commerce market is now in its infancy.
In the mobile payment market, the telecom operators and China UnionPay are at the core of the industrial chain, hoping to occupy the core position in the mobile payment market and control the profit distribution of the industrial chain. But as the two sides are playing their own wishful thinking, so the development of mobile payments is the main bottleneck.
The issuance of this payment licence will extend the payment to the whole field, which brings a good opportunity for the third party to pay the enterprise to develop rapidly. Third-party payments can draw on the development experience on the PC to develop mobile payment.
In fact, the Third-party payment platforms that make electronic payments in the PC sector have entered the field, including Alipay, Yeepay payments and Tenpay.
As far as China's mobile payment market is concerned, He Yi said, the single party dominates the mobile payment market, whether it is a carrier or a UnionPay or a third-party payment company. Believe that before the industry matures, many parties must have a fierce wrestling, multi-party competition will promote the rapid development of mobile payment, breaking the restrictions on the development of mobile e-commerce payment bottlenecks.