Web site profitability is the key to local Web site profit Way summary

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Someone has done a survey, the number of Chinese webmaster, but the profit is indeed a minority, there are about 80 of the webmaster did not profit, do the site or in the "sticker money" stage. The people on the net, or the big winners, are successful in the global rich list, or they are still struggling with the food and clothing, which is the situation of most grassroots stationmaster.

Website profit, is a very realistic problem, not to make ends meet after all, if you want to do a long-term site, you must think good website profit model. In the A5 forum bbs.admin5.com every day people discuss the model of profitability, A5 forum to go to the commercial operation of the route, only such a site can be long-term development. Many stationmaster, must bear the electricity bill, the net fee, the server expense, but also has the rent, some also has the staff salary, does not have the profit, the website development can not be impossible. How to make a profit becomes very urgent.

The development trend of the Internet is toward localization, specialization development, the local website gradually becomes the focal point of the future network, as the local website how to profit?

1 Most intuitive income, advertising revenue

All know that advertising revenue is the most intuitive income, basically there is no cost, if you can find businesses to put ads, the site can start to profit, this is every webmaster dream of good things. But advertisers are not fools, they will find the most suitable for advertising platform, if your site does not have enough traffic and users, also do not have their own characteristics, advertisers will not waste money, do not return ads.

As a local site, facing the local users and businesses, with relative geographical advantages. The consumer of the merchant is the local citizen, and the local website user has the very big coincidence. For businesses, advertising on the local site, more targeted, more direct effect, local websites and business cooperation, is entirely possible. Just, how to let the merchant choose you? If your local site has already done the local first, with absolute traffic and popularity, how to fight for the first advertiser?

To take the first with it, to tell advertisers what you can provide, what may be the effect of the full display of their own advantages. Understand what advertisers are most concerned about, what they want, think what they want, worry about their urgency, and bring benefits to them, advertising can also follow.

2 make full use of local resources to find profit opportunities.

Each successful local site should have its own characteristics, and the integration of urban characteristics, but also to make full use of urban resources. Local tourist attractions, cultural relics and other resources, as far as possible to make use of resources to bring profit opportunities.

such as Taishan, a tourist attraction, many tourists want to mount Taishan to see the sunrise, but to the attractions tickets, bus routes, accommodation, attention to these problems are not enough to understand, will want the local guidance, Taishan, the site can provide professional advice in this area. Taian Network www.0538.com.cn/is a local site, but also at the foot of Mount Tai, the information on mountaineering more understanding, can give visitors this information. You can cooperate with local food and lodging businesses, to mention, such as telling visitors, which restaurant more delicious and affordable, which hotel more reasonable price, that is, convenient for tourists, and promote the cooperation of businesses, their own website has also been profitable.

3 combination of E-commerce and local websites

Domain name King Cai said that the future of the local Web site and E-commerce combined with a large market, because the characteristics of both sides, complement each other. The local website does not exist the logistics problem, with the electronic commerce can develop quickly. Local websites may wish to try such a way, and the entity business cooperation, the local website can act like "Taobao Guest" role, help the entity store to introduce the promotion product, lets the user and the merchant realize the cooperation and the transaction, the website may the appropriate commission, this is also the profit one way.

Each website's profit way has the difference, no matter how the change can not be separated from the user, as long as can serve the user, lets the user have the harvest, and produces the expense, The advertiser is willing to advertise, produces the actual effect. Of course, the profit is not to say that can be achieved, need specific operations, such as how to pull to the first advertiser, which requires specific action support. Profit is very difficult, but there is always a breakthrough, only the profit can be long, it is a successful website. (Wen/Meng Jiang)