Found advantage in the post-disadvantage of the King of Yunnan Webmaster

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As an underdeveloped western Frontier Province, the overall pattern of Yunnan's economic development restricts the development of Yunnan's internet industry. Remember 2009 the author to Ningbo to participate in the national SME E-commerce Conference, the exchange of business cards, coastal provinces, some people look at the business card, like watching the gorilla stare at the author, over a very small time before the slow God said: "How, you Yunnan also do e-commerce?"

The internet industry in Yunnan is lagging behind in the sky

Although with the popularization of internet in China in recent years, the internet industry in Yunnan has made great progress, and people's understanding of the Internet industry in Yunnan has changed a lot. But we have to face that, compared with the developed areas of domestic Internet industry, the gap between the Internet industry in Yunnan province is still widening.

In the March 9, 2013 meeting of the Yunnan Provincial Internet Association, the Secretary General of Yunnan Internet Association Ma Zhuzqing introduced the overall development of Yunnan Internet industry--compared with other provinces in the country, the development of the Internet industry in Yunnan lags behind, the most intuitive performance is the overall number of sites are less- The number of sites in Yunnan Province from the peak of the previous years, more than 60,000 to more than 30,000, a sharp drop in half, the current total number of sites in the province accounted for only 2.5 million of the 1.2% of the site.

More importantly, Yunnan's existing Web site overall level is not high, not only the lack of national well-known Internet brand enterprises, and the vast majority of the Yunnan website is generally small scale, lack of the necessary risk resistance, and generally face the lack of effective income-generating channels, the common development bottleneck of survival difficulties.

Ma Zhuzqing stressed that the Chinese Internet industry is highly praised Ma Yun's "The remainder of the king" concept, Yunnan Internet practitioners hope that less "cashing go" "to make money" speculative ideas, really sink, understand the entire industry, at the same time for reference to domestic and foreign advanced development concept, aiming at the user needs, down-to-earth to the website (enterprise) bigger and stronger To promote the overall development and upgrading of the Internet industry in Yunnan.

"Figure King" for Yunnan webmaster Ideas

Invited to attend the meeting of the famous domestic webmaster Zhang Zhinjun (Wang) said: "Yunnan Internet industry as a whole backward development is an indisputable fact, and such a situation can not be changed in a short time." We must remind you that when you see the shortcomings and disadvantages, you must also see your strengths and progress, which will help to improve.

Zhang Zhinjun to remind you that in fact, Yunnan is not all sites are not good, also have done a good site, but we did not pay attention to the country's most famous mobile phone sales sites in Yunnan, such as 39 mobile phone network, ya-ya mobile phone network, Baidu ranked the forefront of mobile phone sales sites are from the traffic-blocked inland Frontier Province of Yunnan, It's amazing.

At the request of Zhang Zhinjun, Yunnan 39 mobile network attended the delegates to brief the development of their own enterprises, he said that their success is to seize the first 05, 06 mobile phone heat-because of Yunnan traffic block, the overall consumption level is also low, coupled with the number of years of mobile phone demand, so in the most famous brand mobile phone vendors mind, The remote Yunnan is "The ox neck hangs the skin, has he not many, does not have him many" the sale long tail area, does not take the attention. Often from a new mobile phone domestic officially listed, to Yunnan users to get mobile phones, almost one months, remote counties time or even longer.

and 39 mobile phone network to seize the Yunnan mobile phone "enthusiasts" hope to experience new products with domestic users of the urgent mood, from the organization source to catch the transport link, do everything possible to play time difference, greatly shorten the Yunnan users to get a variety of the new brand of mobile phone.

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Baidu, mobile network ranked the forefront of almost all Yunnan website

At the same time, in the past few years people to online shopping unfamiliar, lack of trust in the general psychology, they through the "cement (traditional shop) + mouse (online Mall)" mode, to "cement (traditional shop)" driven "Mouse (online Mall)" Development, to "mouse (online Mall)" To overcome the "cement (traditional shop)" geographical area limitations, At the same time properly deal with mobile phone after-sales service links and brand promotion to build, online under the promotion of each other. Over time, gradually stronger and bigger, and even business gradually to Guizhou and other neighboring provinces and regions to expand, becoming a mobile phone sales platform covering the southwest.

Listen to 39 mobile phone network, such as the introduction of enterprises, Zhang Zhinjun, Yunnan, a number of mobile phone sales Web site to the rise of this case shows that the advantages and disadvantages are not immutable, often development disadvantages include the development advantages. In fact, Yunnan did a good job not only mobile phone network, such as some pu ' er tea net business annual sales reached tens of millions of yuan, but also the national sugar Web site. And some of Yunnan Electric Enterprises Micro-blog marketing has also done quite well, micro-blog marketing directly to bring sales are very substantial.

Therefore, a disadvantage is not scary, the key is to see their own shortcomings, but also to find their own strengths, not to belittle themselves. And also in the actual operation, the potential demand for consumers, through the implementation of "differentiated marketing" strategy, targeted, to avoid weaknesses, efforts to gradually expand their comparative advantage, the implementation of branding strategy, and constantly pull the distance between their competitors, can be successful.

Zhang Zhinjun said, for example, I, when the entrepreneurial city is Xuzhou, Jiangsu Province, and not everyone in the eyes of the Internet Industry Development Center area, such as the lack of professional talent, such as industrial development disadvantage is also very obvious, but we always aim at the potential needs of users, adhere to, and finally succeeded. Practice has proved that there is no difficulty can not be solved (this article for Gouyn12 original first, copyright, Wenzing, reprint, please indicate the source of the article in link form http://www.gouyn12.com/ynnet/403.html and this statement, thank you).