From a website to optimize the textbook to teach you to understand the true meaning of SEO

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The internet is growing, the number of national web sites Japanese growth, if the network in the sea to stand out, if the search engine ranked the forefront, then absolutely inseparable from the occupation of SEO, is the future of internet marketing trends, but also the future of Internet development and business E-commerce, enterprise Network marketing development inevitable. As a person who has been in contact with SEO for three years, although has not been professionally engaged in the work of SEO, but by virtue of their years of e-commerce and marketing experience, as well as Xuzhou Capgemini Leisure Equipment Co., Ltd. Corporate sweat House site experience is also summed up some experience and skills. Now I am optimizing the site as a negative example to explore the true meaning of SEO.

First, the website's Domain name choice, as well as the spatial server choice. Everyone knows that a good domain name is a good start to success. My site's domain name selection or relatively unique, the adoption of the company brand 200 years old, 200sui. COM as the domain name of the enterprise station, only six bits, very good to remember.

  

However, in the selection of server space does appear a small problem, I used a network of less well-known enterprises of the virtual host, just filing time spent my nearly 4 months of time, fortunately, the company's website construction speed is not required, only blindly demand low-cost, I this space is 75 yuan per year, the price is low enough, But now come to think of something is not worth it, through Baidu statistical tool speed analysis tool can know:

  

My website access speed is more than 81.6% of the open time on the Internet, ah, You know, my home page size is only 9.98KB ah, the speed of its virtual host does not dare to compliment Ah, once again remind you, must not covet cheap and choose the slow host Ah, its impact on the site is far-reaching, now is a regret ah. Baidu Statistical tool is indeed a good tool, not only the speed of our website scoring, but also the reason for the speed of the analyzer, let us from the point of view of the SEO to correct, after Baidu statistical analysis of the problem, correction will certainly be more friendly to Baidu search engine.

  

Some of the above problems are in the design of the Web site to ignore the problem, such as the wrong link, CSS merge, picture size statement, these problems if the site at the beginning of the initial attention, it is bound to reduce the workload of the SEO.

Second, or the regular volume of the problem, is the site's homepage title, keywords, as well as descriptive writing. Let's take a look at the title, keywords, and descriptions of this site:

  

Obviously, this is the usual technique, with the core keyword in the title, to some key keywords, but overlooked a point, the keyword distribution is too wide, sweat steam room, foot bath bucket, sauna room, 3 keywords are the core keywords, Baidu Index is quite high, if you do these several keywords, Its difficulty can be imagined, at the same time will let through the search word in the visitor, feel the site is not professional, while increasing the bounce rate, now Baidu search engine, the weight of the site Click Everyone is also clear, this will certainly affect the long-term ranking. So, if you want to do a good job, it is bound to split the key words, if you do sweat steam room, on the special sweat steam room related keywords, so the rankings will be easier to do. So the title of the site must revolve around a unified core, not too dispersed, so as to achieve the best SEO effect.

The site's keyword tags fill out, now is not so important, Baidu has been reduced a lot of weight, if you add more keyword tags, there is a point of interest is to query the keyword ranking situation. The following describes the label, this description of the label writing is very fastidious, as written above, blindly increase the occurrence of keywords, and ignore the user experience and search engine clicks are not feasible. So the description of the label writing is also very fastidious, not only to properly cover the keywords, but also to attract searchers to click on the impulse and behavior, so that is a comparison trial and efficient description.

Third, the site's internal structure, and the construction of the chain. Now the internal structure of the site determines the user's behavior, and even can affect the user's deep purchase behavior. So reasonable website structure and level is essential. Site within the chain of construction, now is also every webmaster are doing things, after all, the weight of the site chain is also quite high, can affect the long-term site rankings, while the user played a role in guiding browsing, enhance the user experience.

Four, outside the chain construction, and the website content daily update. Everyone through domain This command can simply see the site outside the chain construction of a microcosm.

  

Through the Admin5 forum post, the construction of some outside the chain, but also in the admin5 writing soft Wen, Baidu will be included after a relatively high weight. Admin5 released the original soft Wen, is a very good way to increase the chain, here your article will be a large number of reprint, while the weight of the admin5 everyone is also aware. There are several other ways to build the chain, nothing more than the forum site posting, replies, but to note that the post must be as far as possible original, the replies will also try to be original stickers, the user has valuable posts, so that your chain will be a long-term existence. There is a blog soft wen, each can add links or Web site E-commerce sites are good hair outside the chain of places. But hair chain must pay attention to, must moderate, daily can not add excessive, must have certain laws, this is advantageous to Baidu search engine index. There is another important aspect is the site content construction, to closely around the site's core keywords, each article as far as possible with the site's core keywords or long tail keyword-related, so through the search engine users, will be attracted, in your site to find what he wants. Adhere to the daily publication of 1 original articles, this is very important, you can attract Baidu spider daily to your site to ensure that your site snapshots update and the collection speed of the article. We all know: The chain for the king, the content of the emperor. This is really a good guideline, but I think add 1 sentence is: The heart to do the station, resolute execution, perseverance. So the station we built will be accepted by all. I think this is the true meaning of SEO!

This article comes from the sweat steaming room http://www.200sui.com family sweat steam Room original preparation, the starting ADMIN5, reprint please keep the link, thanks the cooperation.

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