From the mall to the article Class website SEO bitterness Road

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More than a year ago, I was an intern, accidentally stepped into the road of SEO, I know, if you really want to go a road will not be easy to look back. At that time I was ignorant of SEO, perhaps the most confused time in life than in the graduation and did not graduate that will, can not grasp the future direction.

It is fortunate to have chosen this road and have not regretted it so far, and I think it will go further and farther on this road. At that time contacted is the electronic Commerce class website optimization, perhaps everybody understands, a mall class site optimization is not easy, not only to comprehensive layout good key words also want to grasp the large product structure, plus the product is fixed, do is the decoration of building materials category products, large portal type site is also more, so the optimization is more difficult to increase, Luckily, there was a leader who took me along.

Of course, the operation of an E-commerce site can not only rely on optimization, more to do a good job of network Marketing road, to make their own brand, so during this period I not only accumulated SEO experience, but also accumulated a lot of network marketing, website operation experience, in this period, let me realize that optimization is not the keyword ranking to do up, What we should do is to let the user recognize us, we are not selling products but to operate our services, only in order to continuously optimize their own brand, in the group to establish a better reputation, and finally let users to pull users, to do these prerequisites is that we must protect our higher product quality and thoughtful service.

My mall optimization road and promotion are inseparable, each platform has done, and adhere to a long time, which makes me more comprehensive of the characteristics of each platform, which I am most impressed is the blog, this is a very easy to maintain the effect of good outside the chain of resources, but a lot of people did not put it fully utilized, A good blog outside the chain is not just in the article to add anchor text, but what your blog can bring to others, only grasp the direction, do a good job blog marketing, to create their own popularity, so that Bo friends to recognize your blog, spontaneous forwarding your article, so that your blog outside the chain is very successful, But these I do perhaps still have a lot of lack of place, compare my experience insufficiency, have done this one year mall optimization.

Leaving the mall is a challenge for yourself, I have not contacted the article Class site optimization, plus the hospital is more popular, so I chose to go to a medical institution to do optimization, just took over to appear some overwhelmed, then meditation thought for two days, did the initial optimization program, or used my previous optimization steps:

1, understand the industry

The first thing you need to know is where you are.

2. Understand oneself

Understand your own situation, including a comprehensive understanding of your product-related information

3. Keywords

Research keywords, through Baidu, Google, keyword tools, study competitor website to get keywords

4. Target keyword

Analyze keyword competition to identify target keywords and integrate them to optimize key words

5. Analysis website

Title, description, navigation, URL, redirect, site Map, user experience ...

6, hands-on operation

From site title, description, picture optimization, Web site static, 301 jump, Robt.txt, XML sitemap submission

7, outside the chain construction

has been carried out to the fourth step, I will remember to do one of the predecessors said a word: do seo do not be quick success. I will continue to accumulate progress in this new field.

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