Fujian Unicom brand Promotion innovation to enable civilian spokesmen

The Silicon Valley internet age not only gives the civilian voice, but also the civilian influence, the endorsement is no longer only the star's exclusive cause, but the whole people have the opportunity. In 2013 http://www.aliyun.com/zixun/aggregation/9847.html "> on the eve of the National Day holiday, Fujian Unicom brand promotion and innovation to enable the civilian spokesperson, 　　 　　Fresh out of the streets of the eight industry civilians endorsement ads in this long holiday to earn enough eyeballs, so that people in Fujian to hear the real person around the most simple language endorsement "mobile internet, Unicom really fast." Civilian to speak, more pro people





in the rapid flow of information and media prosperity in the mobile internet era, the effectiveness of advertising increasingly weakened, consumers are more willing to believe the experience of the word-of-mouth and people around the recommendation. Mobile communication products in the public life of the role of more and more important, not only the day-to-day communication and life, entertainment and even work closely related to, rather than ask the celebrity star to speak out, not to invite people around the real people, Because they live through the Internet to enjoy a variety of life convenience and the widest public is common or common, their experience and the industry voice of the most can arouse the public resonance. Fujian Unicom has specially invited civilian spokesmen from a number of very representative industries, there are college students, parents, there are taxi drivers, outdoor enthusiasts, but also senior media, electric entrepreneurs, etc., so that they use their own language to talk about their lives, study, work in the use of Unicom 42m/s high-speed network, 　　 　　Through the rapid online harvest of mobile phone "information quickly grasp", "quick response", "Take the class to rob Fast" and other real interests, so that Fujian Unicom to more pro-people's image and the public sincere communication "mobile Internet, Unicom really fast." User true reputation, more credible


　　


Fujian Unicom has long been attaching importance to the operation and promotion of user's Word-of-mouth, from product hardware to service software constantly improving. Since entering the era of intelligence, Fujian Unicom by virtue of the most sophisticated international WCDMA network advantages, through the flow and terminal innovation in the development of smart machine users, quickly seize market share, and strive to upgrade the legacy of the 2G era of coverage, services and other deficiencies, has been in the network of users to form a "fast online, The tariff province, the service is good, the terminal is many, covers entire "and so on good reputation." 　　 　　The times are progressing, unicom in the growth, in the new era of change, the new and old Word-of-mouth needs more users experience and testimony, this time the civilian spokesperson is to use their own experience Word-of-mouth for Unicom testimony "mobile internet, Unicom really fast", as an intelligent era of enjoyment, "I choose Unicom." In the age of intelligence, the speed of information flow and the quality of life are positively correlated, faster network in the same time can let users get more information, in the same moment can let users get updated information, in the same time and space can let users have more wonderful choice. Fujian Unicom 42m/s High speed, so that life more width and breadth, the civilian endorsement, not only let the civilian life experience for China Unicom endorsement, but also let the civilian experience as a spokesperson of the various honors, so that the people of Fujian to see more high-quality network can bring all kinds of harvest, in China Unicom, in the spokesperson, in the public to achieve the three-win. 　　 According to the official news, from October 15 onwards, the more large-scale nationwide endorsement campaign is about to start!