Gome Online in Art field: official operations of the United States

December 2 Morning News, after one months of testing, Gome online announced the fashion of life art trading space "National Beauty" (www.gomeart.com) officially run. This is also the domestic market for art online sales of the first business enterprises.

According to the Gome online CEO Gao Xiang, at present "the United States" to traditional Chinese painting and calligraphy art as two main objects, included in the domestic hundreds of well-known artists of the Super Thousand works, the future will continue to expand other art category. In addition to setting up award-winning auction and art information and other plates, but also the introduction of a virtual "experience center", consumers can put their choice of art into a modern atmosphere of the virtual home environment.

Login "Beauty of the country" see, most of them the price of art is not expensive, in between 1600 yuan to 120,000 yuan, easily millions, tens of thousands of "sky-high" art is not in the sale of goods.

In recent years, the online art market has entered a period of rapid development, because of low prices, low threshold and convenient and quick features, attracted a lot of habits of the Internet to buy consumers. According to incomplete statistics, the 2013 domestic Art of vertical electric manufacturers have exceeded thousands. However, behind this alarming figure is a mixed bag, a variety of not recognized and trusted by the consumer of the art of the electricity business not only disrupted the market, but also greatly hit the consumer confidence in domestic art.

Therefore, Gao Xiang put forward "1+4" business model-"1" that is the purpose of the United States set up: The United States of America let really good works of art into tens of thousands of households; "4" for the United States to achieve this goal of the measures adopted, namely, "Fidelity commitment", "Preservation of Commitment", "professional commitment", "reasonable price commitment."

Gao Xiang explained that the United States signed hundreds of well-known artists, and with well-known art institutions and art colleges, arts organizations to establish cooperation to ensure that all works are original authentic artists. At the same time, also through the professional Third-party art evaluation agencies to the art of certification, in accordance with the Gome online compensation principle if the fake "false one loss ten."

"The United States of America on the line, is to the mixed art in the market for consumers to clean up the haze, build confidence, while training this very potential special electric commodity market." Said Gao Xiang.

Works of art as a special commodity, its transport and preservation of the United States to meet the high challenge, the need for art in the warehousing and transport state has the most conducive to the collection of constant temperature and humidity conditions. It is understood that gome online through technical fortification and special treatment, finally reached this requirement.

Talking about whether the future will be involved in other areas of art, Gao said that based on the needs of their business development and consumer demand for art, the country's beauty will gradually introduce the modern art including oil painting, expand more art category, gradually improve the beauty of the country's art category.