, according to foreign media reports, GoPro, a sports camera maker, the IPO underwriter, said GoPro had priced its IPO at $24 a share, thus valuing the company at $2.96 billion trillion.
GoPro the IPO plans to sell 17.8 million shares of Class A, which will raise about 427.2 million dollars at $24 in price. GoPro was scheduled to offer an IPO offering range of $21 to $24.
In the IPO, GoPro, headquartered in San Mateo, Calif., will sell 8.9 million shares and the remaining shares will be provided by shareholders.
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GoPro sells only one camera, all using the Hero brand, with a retail price of between $199.99 and $399.99, and is very popular with professional athletes and amateurs, such as surfing, diving, skateboarding and cycling.
Many well-known athletes, including Shaun White, the Winter Olympics ski champion Shaun, and a surfer Kelly Slate (Kelly Slater), who won the 11 world championships, recommended to consumers the camera that the company produced.
Nicholas Woodman, founder and chief executive of GoPro, and his family are the company's largest shareholder, holding 49% per cent of the company.
GoPro was the first consumer electronics company to launch an IPO after headphone maker Skullcandy in 2011.
Charlie Anderson Charlieanderson, an analyst at the US investment company dougherty& Co, said in a study: "Since the ipod or ipad, there is no consumer electronics brand like GoPro, Occupy such a powerful and dominant position in their own field. The
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GoPro plans to raise funds for the IPO to repay debt and investment. As of March 31 this year, the company has a total debt of 110.7 million dollars.
GoPro's users, including the US Discovery Channel and ESPN television, had revenue of $235.7 million in the first quarter of this year, up 8% from a year earlier, and a net profit of $11 million, less than $23 million trillion in the same period of the month.
Earlier this month, GoPro announced the hiring of Tony Bates, the former executive vice president of Microsoft's business development, as its president.
The company is expected to be listed on Nasdaq in Thursday, with the stock trading code "GPRO". JPMorgan Chase, Citigroup and Barclays were the main underwriters of the GoPro IPO. (LiuSpring)