Grassroots discussion on how to choose a shopping site and its promotion

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Shopping-oriented web site can be said in nearly a two years time to come out a lot, but more is pure mall, basically Taobao guest API directly from the call. Obviously, there are so many websites now, there is no benefit to the user experience.

Because of the appearance of Taobao and the income of those cattle, many people are eager to be in this gold, I may be one of them. I think most beginners are the same as me, to see those experience sharing stickers, and then to download the free Amoy site source to buy a space upload, binding a domain name began to publicize the trend. But because of the similarity of too much and Baidu's K station, such a site has been difficult to survive. Consider repeatedly, I still decided to reposition, so and produced my new Shopping guide class website-Shopping guide library, domain name is full spell, below to talk about my theme positioning and some promotion strategy, hope to some confused novice help.

Shopping Guide Site theme-Fine, fine

Now the comprehensive mall has been too many of your merchandise more than the total Taobao bar, you do good always good but those well-known websites, so this filter out; For some popular keywords, such as: Taobao women, weight loss products, breast products and so many people have done, you a new station is difficult to compete with them, So I also filtered this out. Because women and children's money is the best to earn, the same online purchase of people they are mostly, so I choose the theme of the website as a shoe bag.

Main men and women shoes, men and women bags, to information driven goods. Publish some information about the matching of shoes and bags, of course, in the article content page should add some to the description of the product of the quick link channel, if the reader feel that this information is useful to her or the shoe bag she likes, then she will definitely go to click to see specific details, I think this way conversion rate should be improved.

Website promotion--insist, insist

Website promotion This aspect I think already has many many articles, but any way insists is the most important. First of all to do a good job site SEO, internal and external chain of reasonable construction.

About the blog and the Forum promotion way, do not too quick success. In the well-known portal site to open a blog, published some practical articles, suggestions and Web site theme-related information, and then inserted in each article no more than 3 links, so that both to please search engine and can increase the site's outside the chain. Forum should also be selected relevant, fashion category, shopping class, local forum, etc., of course, the flow can not be too low. Understand forum post rules This is the first, General forum is not in the article Riga link, but the signature file is OK, so you can publish and your site related articles, and then in the signature file plus links. It's good to have more replies to other people's posts and help others. Of course SNS class can also use this method.

If the site has a certain amount of traffic or has made some money, you can take ads for advertising, you can go to the relevant website forum to buy appropriate advertising to promote, and the local forum to do some cooperation and so on, and even go to some of the local shopping malls to send card publicity. There are many ways to do it, but it is the execution, the persistence.

In short, now do anything in particular site, should be the subject of the smaller the finer the better, the big theme is not our ability, all the things in addition to the emphasis on perseverance. This article by the www.daogouku.com webmaster feeds!