Haier director Chen: Create a customer innovation to start from the user needs

Haier Kitchen and toilet director Chen

Into the winter heating season, Haier launched a series of automatic alarm gas stove equipment. Haier kitchen director Chen said, Haier innovation is the point of safety, enterprise innovation should be from the user's needs, so that there will be a market.

In Haier's newly launched products, gas products can be automatically alarm after failure, and cut off the gas channel. These features are the first to be implemented on gas products. Chen said that the advantages of gas stoves is convenient and quick to provide hot water, which makes it in the user there is a great demand, but the user's security needs more than convenient, this is our innovative entry point.

This point of view for domestic creators also have a positive reference significance. At this stage, including the Silicon Valley and China have emerged a large number of creators, they began to turn the idea into reality, those from the user needs of products by the judges of particular concern. For example, in Lenovo's creation contest, a player named Wang launched the "Natural wearable interactive projection" equipment.