Help small and medium-sized enterprises to deploy multiple mobile marketing channels one-stop

Mobile Marketing Cloud Platform Lingyun Cloud platform has been completed in May this year pre-a round financing, the amount of 10 million yuan, the investment side for the National High Branch and Xiamen International Trade Holding Group. Lingyunyun platform behind the company's Rice technology in 2012 has melted a million yuan angel, Rice Technology general manager Shi Chengda said the new round of financing will be mainly used for product development and market promotion.

As we described before, Lingyunyun platform for small and medium-sized enterprises to provide a one-stop deployment, including Enterprise APP, HTML5 Web site, Enterprise Micro-letter/micro-Bo and other marketing channels of services, enterprise-related personnel can be Lingyun cloud platform Content Cloud management system, an update of the content of all channels. Compared with other products, the Lingyunyun platform is characterized by Lingyun to provide enterprise users are not templates of the UI and layout, based on Lingyun cloud Platform Automation compiler engine, enterprise users even if not have the knowledge of the code, but also through the "WYSIWYG" interface (as shown below), according to its process, select the personalized UI of enterprise temperament and interaction, not simple template selection.

Recently Lingyun Cloud Platform is also the online version 2.0, and enabled the new domain name http://www.40ling.com. New version of newly added platform to build the station tool, in the past Lingyun agents in meeting the needs of small and medium-sized enterprises, may need a certain design and technical strength, through the platform of the construction of the station tools, agents can be a fool-type realization of ui/function customization, to meet the customization needs of enterprises. At the same time, in the product system, in the original Enterprise version, O2O version, distribution version of the foundation, the new "platform version", Enterprise users through the "Platform board" to build a more complex logic system, similar to the localization of "large reviews", or vertical industry information platform type of Web site.

According to Shi Chengda, at present Lingyun Cloud Platform service Enterprise users more than 1000, pay more than 100 enterprises. The company currently has about 100 people, more than half of whom are research and development personnel.

This piece of profitability, using SaaS mode, provides the enterprise with the basic services including software, server, bandwidth, technical maintenance and technical support.

Shi Chengda said that at present the domestic mobile construction station market competition is very intense, in addition to Youdao Youdao, micro-AU and other competitors, in the micro-letter construction Station This piece, there are localized points and other competitors. The advantage of the Lingyunyun platform compared to other tools is that it covers a more comprehensive platform and provides a simpler way to operate the site.

Similar to the traditional PC station development, the domestic small and medium-sized enterprises in the mobile construction station, but also from the initial concern with the problem of the establishment of station tools to care about the quality of the site, functional practicality, flexibility and other higher demand stage.