How to break the embarrassing situation of the enterprise-type Web site without content to write

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With the advent of the information age of 21st century, more and more traditional enterprises to break the traditional mode of operation, the enterprise's products online to sell to users, this way can also be called e-commerce, this type of site can also be called Enterprise-type Web site. Enterprise-type site in fact, compared to other sites, to do optimization is still very simple, but many business station operators will complain that the content of the enterprise station is too specialized, every day do not know what to update some content is good. Faced with this kind of content can not write embarrassing situation, the author has studied, and then after practice, found that there are still some ways to break the situation, the following to share with you.

First: Editing technical articles around the main words of the enterprise

Technical articles are not good to write, this we all know, but technical articles in the Enterprise station performance value is very high. Here is not to ask you to create a technical article webmaster, but by some large news sites, industry websites search the main keywords to find a few valuable articles, and finally summed up, each take its essence, forming a sound technical article.

Second: Edit introductory articles around enterprise products

It said, technical articles are not suitable to write every day, then we can write in addition to technical articles, what can be written? The answer is the introductory article of the product. Many enterprises station webmaster do not attach much importance to their own product page, that the product page as long as there is a picture is enough, in fact, this is wrong. Enterprise Station Webmaster can around this one aspect to do content, for example can according to the product characteristic, the superiority, uses and so on aspect to edit some introductory articles, like the following picture:

Enterprise each Add a product page, we are under these pages to edit the article, so that there is no fear of enterprise station content can be written.

Third: Edit successful case articles around transaction results

There is a sale of the site will have a transaction, in fact, users are still very concerned about the results of the transaction, because this is related to their future and the site transactions will be smooth. Our enterprise station can also grasp the user this psychology to edit some of the transaction results of the website. For example, the author's website is the sale of industrial machinery, when a customer successfully signed with us, we can edit a series of transactions to describe the process and the results of the article, the following figure:

The original degree of such an article is still very high, not only can receive the search engine's favor, but also can solve the content can write the situation, is a way to kill the birds with one stone.

Four: Around the user's query to edit the answer article

A successful transaction requires us and our customers to communicate smoothly, so we should pay more attention to the user's queries in order to achieve win. We can set up a simple question plate, so that users can ask questions on the plate, and then we organize these questions every day, select a few questions to answer. Finally, according to the content of our answer to edit a solution of the article, such an article can solve the user's query, access to the user's trust, but also for our enterprise station added more valuable content.

Although the content construction of enterprise station is more difficult than other types of websites, but if you can master the skills of editing or do not have content to write on the site, but also hope that the Enterprise station webmaster put more thoughts on the site content construction, only really do the content construction to get the user's love, for you to bring a steady stream of profits. This article by the Qingyang Forum (http://bbs.sun0934.com/) LongDong Webmaster Original, reproduced please indicate the source. Qingyang micro-signal 2233903257 Sina Weibo: @ longdong Sunshine network Tencent Weibo: @sun0934.