How to carry out the construction of Network marketing team in enterprises

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I found that most enterprises in the network marketing team building, a little bit biased; after all, this pull people to form a certain fighting capacity (on the Internet platform for real-world sales) is the need for enterprises to treat carefully, and even spend more than two years to focus on the effort.

First of all, the Network Marketing promotion team building is not from the Enterprise Sales department and other departments temporarily redeployed staff can be formed, nor recruit several artists to learn a few computer-born people to find a sales elite can be pieced together. A strong network marketing team should have a strong planning, marketing, promotion capabilities, or even completely independent operation to complete the sales task.

We want to build a team, first of all, we have to consider what the team needs to face a kind of platform to play, and then, consider what kind of knowledge, experience, ability, these three are network marketing team face the cornerstone of the Internet platform.

Know the above two aspects, enterprises can consider recruiting relevant talent or from the internal selection. That is, the network marketing team building into two factors:

1, on the Internet this platform for sales

2, team members of the knowledge, experience, ability three elements.

In other words, the construction of the network marketing team focus on the 2nd, that is, the team members knowledge, experience, ability needs to be clearly defined.

The knowledge scope of enterprise Network marketing Team

This is mainly the computer and marketing science; the computer involves web development, network data analysis, data digging, PS, FLASH. Combined with marketing research, market analysis, market planning and management methods, almost every piece of knowledge has to spend two or three years to learn and practise; In addition, a good text organization knowledge, after all, many places need to write copy.

Second, the Enterprise Network marketing team Experience

1, the first of course is the line of the online sales, promotion experience.

2, the website development experience, needs to the electronic commerce platform construction

3, the Internet Data analysis experience (including data mining, data analysis tools used, etc.)

4, SEO experience, this team must have SEO members, responsible for the network marketing platform optimization work.

5. Team management experience

Third, the ability of network marketing team

A mature Network marketing team's ability is mainly to search engine optimization, in line with customer experience platform development capabilities, online marketing and promotion capabilities. For search engine optimization, it is recommended that the initial consultation with Guangzhou SEO Company to establish the talent reserve.

In short, the Enterprise Network marketing team Construction is a lot of capital investment, and also need time. In the network marketing team's knowledge, experience, ability of these aspects have a certain understanding of the preparatory work can be started. We do not recommend enterprises to see e-commerce this piece can bring a lot of profits for the enterprise, in the ignorance or the full consideration of the situation into the field or market. The original source of this article http://www.seoxoyo.com reproduced please specify, I would like to point out the lack of this article, thank you! (Wen/Xiaoyao road Long)