How to correctly understand the meaning of the website construction content for Wang

Source: Internet
Author: User
Keywords Website construction

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All along, the content for the king and user experience are specialized in website building people, in order to enhance the meaning of the site marketing effect. Indeed, the content is increasingly popular with users and search engines, whether based on theory or practice. The problem is that while many companies are designing their own websites, it's not uncommon for companies to actually discover Web sites and the importance of content, especially for small and medium sized micro-enterprises. Kunming Smoke This website construction company Kunming, said that if the site is completed, the perennial tired month does not update, but also talk about what network marketing? And more serious is that many people do not really understand the meaning of the site content.

One, the text content is only a part of the website content

Referring to the content of the site, many people think the first time words, this association is not wrong, and in fact, the content of the text is also an integral part of the content of the site. But the problem is that when it comes to writing is the main content of the site, many people simply think that the content of the site only text, and ignore the pictures, animations and some text documents. In this special note, the site content is a series of multiple elements of the organic combination, and the text content is only part of it. Although the search engine does not recognize the image above or download the contents of the document, but for users, these content is very important. Especially now people are very limited time, pictures or graphic combination of the site is more easily welcomed by users.

Second, the site content around the core theme of the site launched

As long as there is content on the site it? Of course not, there are a lot of companies, or the content of the site is not updated over the years, or even though the occasional new content, but also forward to copy his article. Worst of all, the content has little to do with the site's theme. Such content is of little value. Kunming Smoke Company recommended that every site manager, in the update of the content of the site before carefully comb, determine the site theme. Moreover, the website as much as possible with their original content. Even reprint, but also to screen some of the content with its own web site, the only way to truly win the recognition of users.

Always remember website content must be loyal to users

What is the purpose of the website? Some companies have responded by publicizing the company, promoting corporate image, and others responding by raising corporate awareness and supporting traditional marketing; some people will be straightforward to think that the purpose of doing the site is to improve the marketing effect, but the enterprise produces more marketing revenue. These three appeals are not contradictory, but no matter from which angle understanding, the website wants to realize the different desire request, all must face the user, namely only the user is the website construction needs to really revolve the object. If a website Although the design is very good, the content is also good, but the user feels bad, then its marketing effect naturally will greatly discount. Conversely, if the site before the construction of serious in-depth user analysis, all to meet the needs of users, nature is more vulnerable to users ' attention and welcome.

The original source of this article from Kunming website: http://www.kmlynet.com/Content-02016-1050.html, if you need to reprint, please keep the address, respect for the author, otherwise must be investigate.

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