How to enhance the conversion rate by enhancing the interactivity of the website

Source: Internet
Author: User

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In today's information Age, network marketing is nothing new, many traditional enterprises have aimed at the internet this big cake, have their own products online to sell. The author also and a friend of the partnership to build a sales of sesame oil site, although a lot of keywords are we optimized to the home page, but the real purchase of the few people, and ultimately helpless failure. The author of the Bitter experience, and finally summed up a major reason: the lack of interactive web site, can not cause users to purchase desire. Concrete exactly is how, the following author and you share my opinion.

First: Set up a friendly, practical consulting window

Consulting window will be used in the Enterprise product station, but many enterprises station although the construction of this window, but the feeling is a fake, and did not care, even if some users take the initiative to consult, there is no one to speak. This consultation window is unfriendly and impractical to the user. So how do you set up a friendly, practical consulting window?

(1) The control of the consultation window should be given to the user. The author in browsing some enterprise station, will always find such a phenomenon: clearly closed the consultation window, but not long, this annoying window again bounced out, a kind of want to close will never shut the feeling. The author suggests that the consultation window be placed on the left side, and the default is made to narrow the state, when the user needs to open to open, instead of waiting for the page to open after loading, the following figure:

  

(2) Set up a special staff management Consulting window. Above said, many enterprises stand to the window, the author believes that the consultation window can show whether a website sincerely for the user Service, it is recommended that the webmaster should send special personnel to answer the user questions.

Second: let users more easily share your site content

Now the internet is an era of sharing, Weibo, Facebook is a typical sharing site, and our corporate station can also use some skills to make it easier for users to share our site content. For example, you can add a share button below each article, as shown below:

  

Third: Open website forum

Although the current micro-blogging, paste era has come, but the forum is actually very influential. As a product station, we should also have the awareness and behavior of the forum in the construction station, after the website traffic reaches a certain degree, we can publish some announcements on the website, tell the user our forum address and request the user to join the forum. With the same interests, as long as a sufficient number of users to join the forum, the Forum will become very active, this will also better promote the promotion of our main website and brand building.

Enhance the interactive nature of the site, but also improve the user experience, so that users fall in love with our website, improve our conversion rate is no longer words. This article is designed for Wuxi real Estate network http://house.taihuwang.com feeds, hope to reprint a friend plus a link, thank you for your support!

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