How to select and set the website keyword

Source: Internet
Author: User

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Not much today, directly to the point:

What is the keyword: keyword is the user through the search engine to enter some words. Key keywords and secondary keywords, the main keyword is the site optimization of the main keywords, in the optimization of the station's main position, this keyword slightly.

What is the long tail of keywords: long tail keyword is not the main keywords, he is the user search input relatively long words, generally many words are composed of keywords called long tail keywords.

First, how to select the key words

Keyword selection is the early work of SEO, select a flow of keywords is critical. Some people in the selection of the site keyword is based on their own site content at random, these keywords in the search engine does not have the flow of the key to the ranking of this keyword but the site is still no traffic.

1, the key words and the website has relevance

This is the relevance of the site keyword, in the choice of keywords in accordance with the content of the site to choose, otherwise you will feel unable to optimize. This is like a website to build a site to choose the key words are used for shopping sites. If the keyword and the content of the site is too far away from the search engine will also think you are cheating, then your site will be due to the cause of punishment.

2, choose the key words with Flow

This I suggest you use Baidu Index or Google keyword tools, here I said Baidu index. After you determine a good site's main keyword can go to Baidu index http://index.baidu.com up to check, directly input your keyword can, in the following you can see the index of the key words and a related keyword, here can show the keyword is a certain amount of search. You can use it to select the site's main keywords and secondary keywords, a site can have multiple keywords, here it is best to determine the long tail of your site keyword, long tail keyword although the flow of less, but a number of long tail keyword together is a very expensive number

3. How to combine Keywords
A site will certainly have multiple keywords, then these keywords will be grouped and sorted. For search engines he would think that in the title of the page in front of the key words is more important, so to the site's main keywords in the front, this keyword row in the back. When you combine keywords, you don't have to break them out, you can organize a sentence according to your website content and let the keyword contain in, the main keyword comes in front, this will not let the search engine think you are cheating, many websites will choose very many keywords then to write the key words in the page title, Now the search engine has been very intelligent, in line with the user experience of the site must be consistent with the search engine collection rules.

4, set up and distribution site keywords
Site keyword settings: First of all, in the title bar of the Web page, that is, add keywords to your organized keywords, and then is the content of the page in the description and insert the relevant keywords, the content in the site to fill in the keywords.

Keywords distribution: In the site's URL best also can appear site keyword, for the site of the picture or flash need to use ALT tag to explain, add the corresponding keyword, only need to appear 1-2 key words. Reasonable use of the site

to the label, where the contents of the label the highest weight, the other second, so these tags should be reasonable to appear some keywords, as far as possible, the main keyword.

This article by Webmaster Forum www.91cun.com starting in A5, reprint please reserve

Editorial recommendation: Learn Web site optimization to promote professional website selection network www.xuanxue.com, the content is very good, Learning Network marketing, website promotion students must not miss.

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