How to improve the website's Weight SEO optimization

SEO is what? What is SEO? Accustomed to use the search engine friends will naturally in Baidu (baidu.com), Google (google.cn), Yahoo (yahoo.com) on the input keyword "SEO", Accustomed to using English search friends will search in the relevant English search engine, through the use of these search engines, will get the keyword and SEO related to the results of the page, by looking at these pages, usually understand what the SEO means? will have a general understanding of SEO.

SEO is the abbreviation for Search Engine optimization, described in English is to use some technics to make your website in the top places Somebody is using search Engine to find something, translated into Chinese is "search engine optimization", generally referred to as search optimization. Related to the search knowledge also searches Engine positioning (search engine positioning), search Engine ranking (search engine rankings).

SEO's main work is by understanding how various search engines crawl Internet pages, how to index and how to determine their ranking of a particular keyword search results, and other technologies to optimize the Web page, so that it can improve search engine rankings, so as to improve the number of site visits, The technology that ultimately promotes the site's ability to sell or advertise.

Search engine optimization is such a technology, that is, follow the search engine science and comprehensive theoretical mechanism, the site structure, Web language and the interactive diplomatic strategy between the site planning and deployment to explore the greatest potential of the site to make it in the search engine has a strong natural ranking competitive advantage, In order to promote the enterprise online sales and strengthen network brand play a role.

Simply put, SEO is a kind of web site in Baidu, Google, Yahoo and other search engines to get a better ranking so as to win more potential customers a way of online marketing, but also SEM (search engine marketing) a way.

Today we discuss SEO optimization how to improve the weight of the site, what is the weight of the site is the weight of the site in the SEO importance, authority. SEO gives a treatment to a website. English: Page strrngth

1. Weight is not equal to rank

2. Weight has a great impact on rankings

3. Increase the weight of the whole station is conducive to the ranking of the page

Factors affecting the weight of the website

1. Time of the website

Site from the search is included in the beginning, every day is the accumulation of value.

2. Domain Name

(1) Domain name suffix gov edu

(2) Domain name time

The factor of domain name is smaller, because the common website almost does not have to consider. and the existence of domain name time is no way to change.

3. Website content

Source (1) Original

Writing ability: The most important ability of individual stationmaster

Never appeared on the internet

Source (2) User creation

The so-called Web2.0 site features, through the user's original to get content.

Source (3) Reprint

The right amount of reprint is possible, but the content of the reprint will encounter copyright and licensing issues, with the continuous development of the site, reprinted will be more and more restrictions.

Too much reprint, will reduce the weight of a website.

Source (4) adaptation

Adaptation or pseudo original? This is a problem.

Large websites are also changing, but they are not making so-called pseudo original.

Can search engines recognize artifacts?

Source (5) scan

Many personal webmaster approaches;

Copyright issue: The site is small no one to ignore you, the site is big to be found.

The purpose of the

Search engine is to provide the searcher with the most accurate and high quality content, which is the most important technical means for the search engine to win the competitive market, so the content optimization in the website optimization is to make the content of the website worthwhile, at least let the search engine think so